CHICAGO, October 30, 2017 — Spas of America, the No. 1 spa and wellness travel website, has re-launched www.spasofamerica.com, placing over 750 of the best spas at the fingertips of consumers around the world. Offering beautiful high-resolution images, accurate contact information and descriptions, and dynamic maps, thanks to a partnership with Google, Spas of America delivers on its mission of connecting consumers with the spa and wellness experiences they’re looking for.
“Spas of America took inspiration from the industry’s best print publications,” says founder and managing director Craig Oliver, “to create an exciting and dynamic online resource for spa consumers as well as
deliver a very targeted audience to our spa partners.”
The Spas of America website caters to a growing number of consumers searching for spa and wellness travel experiences. “The North American spa industry continues to show strong growth,” says International Spa Association president Lynn McNees. “Total industry revenue has reached over $16 billion, and both the number of spa locations and full-time employees in the United States has increased, making a significant contribution to the overall economy.”
The growth of spa and wellness is not only limited to the USA. According to the Susie Ellis, chairman and CEO of Global Wellness Institute, “The global wellness industry was a $3.7 trillion market in 2015.”
Visitors to the site can search and browse spas from across the United States of America, Mexico and Canada, as well as select spas from around the world, including Europe, South America, Asia and
Australia. They can also search by type of ‘spa experience’ including: Beach, Casino, City, Country, Desert, Health, Lake, Mineral Hot Springs, Mountain, Ocean and Wine.
Spas of America helps build the brands and increase the positioning of its spa partners with the goal of driving traffic, generating bookings and growing revenue. To accomplish this the team works with spa
partners on an integrated marketing partnership that includes content marketing, editorial, social media and lead generation. Spas of America creates customized spa marketing and media partnership solutions
for every partner.
About Spas of America
Spas of America is the largest spa and wellness travel website, showcasing more than 750 of the best resort, hotel and health spas to consumers around the world. We inspire healthy living and travel by
providing consumers with a beautiful, clean, easy-to- use online experience in HD quality. The website allows consumers to search for spas by name, keyword, location or experience, and to browse spas on
an interactive map.
Launched in 2005, Spas of America receives more than one million page views annually. The site’s traffic is very targeted: 90% U.S. and Canada; 70% female; 25-65 years of age (median age 39); college
educated; high household income; and health, wellness and travel oriented. Each year, Spas of America publishes the Top 100 Spas award, one of the industry’s leading awards.
Visit us online at www.spasofamerica.com, and follow us on Facebook at www.facebook.com/spasofamerica and on Twitter at www.twitter.com/spasofamerica.
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Wynne Business senior consultant Lisa Starr is set to present several seminars at two African countries in the coming weeks.
Optimising Business Success, hosted by Marine Spa Distributors t/a Thalgo SA for spa owners, operators and managers, is a one-day event that will take place on Tuesday 5 September, between 09:00am and 16:00pm, at the Camelot International in Johannesburg.
The seminar will cover a range of topics including: Financial Management, the Do’s and Don’ts of Spa Retailing, Spa Marketing Concepts and Tactics, and Quality Management Strategies.
Starr, an accomplished instructor with 30 years experience in the spa and beauty industry, will teach delegates to understand financial statements, utilise performance benchmarks, yield management strategies, stock management, retail trends and how to increase spa revenue through promotions.
Wellness pioneer Canyon Ranch has expanded its CR Aesthetics programme to the brand’s land-based wellspring resorts, following a year-long pilot throughout its cruise portfolio.
The company launched CR Aesthetics onboard select Celebrity Cruises ships in 2016, marking the first time injectable skin care – including cosmetic fillers – were available to Canyon Ranch guests.
CR Aesthetics is currently offered on six Celebrity ships, with plans to add further ships in 2018.
As part of its strategy to expand its offer of non-surgical facial treatments, CR Aesthetics will launch at the brand’s flagship property in Tucson, Arizona, followed by the introduction of the programme at Canyon Ranch in Lenox, Massachusetts.
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Deka Lash opened a retail studio in Las Vegas, Nevada, which will be managed by PWS Enterprises.
“I wanted to open a studio where women are empowered by how naturally beautiful they truly are. I want my clients to see their own beauty and Deka Lash shares that vision,” said Cailyn Piazza of PWS.
Pore refinement is the #1 Skin concern in women ages 20-35 and approximately 70% of clients experience enlarged pores in the T-Zone! Help your spa guests perfect their skin and reveal a flawless complexion with Pevonia’s latest breakthrough: Power Repair® Age Correction Micro-Pores™ Bio-Active Collection!
Pevonia’s latest innovation presents a NEW Probiotic ingredient, pseudoalteromonas ferment extract: a groundbreaking peptide that contains three skin perfecting amino acids: Glycine, Histidine and Lysine.
United with red clover extract and hyaluronic acid, this revolutionary, proprietary blend of bio-active and natural ingredients works as a potent probiotic formula for a perfectly refined, flawless complexion.
Bio-active ingredients are those proven to have a therapeutic effect on a living organism, such as our skin. Pevonia’s revolutionary bio-active formula contains elite actives that positively affect the
physiology of the cells in order to bring forth the most optimum results.
Consumers are raving about ingestible probiotics and now realize what is placed on the skin is just as important. By incorporating probiotics in this collection, Pevonia offers a natural, powerfully effective
solution to counteract the most searched concerns: pore-refinement, uneven texture, oil control, and dehydration.
Power Repair® Age Correction Micro-Pores™ Bio-Active Retail Collection Includes:
– Power Repair® Intensifier Micro-Pores™ Bio-Active Serum: Concentrated actives that work deep within hair follicles to reduce sebum production constrict the pores and mattify the skin.
– Power Repair® Micro-Pores™ Refine Cream: Seal in the serum, protect the skin and deliver an extra dose of anti-aging, pore refining actives with this mattifying cream. Great primer for makeup!
– Power Repair® Micro-Pores™ Bio-Active Mask: Your clients will fall in love with this at-home pore-refining mask! Promote the mask as a pore-control booster at-home treatment that absorbs excess sebum leaving the skin matte and complexion evened. Can be used as an overnight mask for boosted results! Contains red clover flower extract, marine elastin, bentonite, and zinc oxide.
Pevonia believes the most powerful ingredients in skincare come from the safest source – nature. For nearly three decades, Pevonia uses highly sustainable processes in line with the company’s stance on environmental conservation, tests only on humans, and has been the leader in delivering natural skincare solutions to the finest spas and professional aestheticians. Pevonia continues to be the leader by delivering outstanding multicultural solutions to nearly 130 countries by restoring, de-aging and revitalizing our largest and most visible organ…our skin! As a multi-award winning brand, Pevonia is coveted by celebrities and beauty/wellness influencers and often featured in leading press worldwide praising our natural solutions for the outstanding instant and long term results they deliver.
For more information, please contact: Danielle Sargeant
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This is the world’s first probiotic formulation created specifically for topical use. Gorgeous and silky, its formulation effectively enhances the most important biological feature in aging skin: its ability to renew itself.
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Pevonia International would like to introduce Lynn Halsey-St. Louis, our new Midwest Account Executive covering MO, MN, NE, KS, IA and S. IL.
Lynn has joined our team to provide you with exemplary support. Lynn brings over 15 years of experience in skincare and aesthetic education to the Pevonia family. In addition, her strengths include growing both professional and retail sales for her partners by implementing value added; training, education, retailing, merchandising, events and most importantly, business development and planning. Lynn is also a licensed aesthetician. Her approach is extremely passionate, conscientious, strategic and customized to fit your individual needs.
Reach out to her if you are in her area and get to know Pevonia!
Lynn Halsey-St. Louis
Midwest Account Executive