“One Day Can Change Your Whole Life”
It’s that time of year again — Global Wellness Day is here and there’s no better holiday to embrace at the spa. In fact, wellness makes up the roots of our establishments. Today it’s fair to say that spas are at the forefront of the holistic health and wellness movement. People everywhere are discovering that the most effective approach to health is maintaining a balanced lifestyle — and our spas employ top professionals in this area of expertise. Spas are home to some of the latest pioneering treatments and research into nutrition, mindfulness, and well-being, offering perfectly tailored experiences for mind, body, and soul rejuvenation.
What is Global Wellness Day? Living well is almost the entire world’s shared dream, so this not-for-profit social project began in 2012 dedicating a special day to honor all that is precious and truly valuable to us.
The purpose of Global Wellness Day on June 11th is to ask the universal question, “How can I live a healthier and better life?” A main objective is to raise awareness that wellness is not a luxury, but a necessity — and the right of every individual.
The main goals of the day are:
- To recognize the value of our lives
- To pause and think
- To be free from the stress of everyday life and bad habits
- To make peace with ourselves
- To raise awareness about living well and increase motivation, not just for the day, but for the remaining year
These actions are life-changing. Treat your body and mind well, treat the planet well, and treat your community well. Through this we can truly be well. As spa industry professionals, our life’s work has been formed around this very shared belief.
That’s why Global Wellness Day is a powerfully relevant holiday to celebrate in your spa. Read on to learn our favorite ways to integrate Global Wellness Day into your spa marketing initiatives this June.
Five Ways Your Spa Can Celebrate Global Wellness Day
Host A Yoga, Meditation, Or Sound Bath Session
These ancient systems of healthy living improve physical conditions through the mind/body connection and breathing, and result in healthy skin and organs, balanced weight, and higher energy levels.
Through the consistent practice of linking the body and mind through breath, emotional health is also improved. Mindfulness and meditation are an intrinsic part of yoga philosophy. In yoga, your personal health is the sum of all your joy, enthusiasm, and love for yourself, your life, and those around you.
The benefits of yoga and meditation boost wellness in all areas of life, which is why hosting a session on Global Wellness Day will inspire your guests to live a healthy lifestyle. Rally your wellness community and organize a fun event to enjoy the multitude of yoga benefits together, and learn to hold the capacity to fully experience the world through cultivated awareness.
Complimentary Refreshments: Spa Water Or Wellness Mocktail
Spa water is a non-negotiable offering for your guests. Fun fact about the etymology of the word ‘spa’: it’s an acronym of the Latin phrase ‘Salus per Aquam’, meaning ‘health from water’. The ‘spa’ is also considered to be named after the Belgian village, Spa, where hot mineral springs were used by Roman soldiers to treat aching muscles and wounds from battle. History says it all: there lies an intrinsic connection between the spa and water.
So what is spa water? Simply put: it’s filtered drinking water with a variety of fresh fruit fusions like lemon, orange, watermelon, mint, cucumber, basil, lavender, rosemary, lime, and strawberries, to name a few. So why is offering spa water a major perk for spa guests?
Water is the ultimate purifier, replenisher, and hydrator for all organs in our bodies. It aids in all functions of our body and helps to flush out toxins. It is recommended to drink at least 8 glasses of water every single day! Adding fresh fruits and herbs adds minerals and vitamins to water, increases the nutritional benefits, and makes it taste refreshing, slightly sweet, and delicious! It’s truly the perfect addition to a relaxing spa experience and establishes your spa as a leading wellness thinker through all the small details.
Since Global Wellness Day only happens once a year, why not take your healthy complimentary refreshments to the next level with a wellness mocktail?
Sparkling Blood Orange Mocktail
This healthy mocktail with blood orange juice, honey, vanilla, and sparkling water is a refreshing spritzer. It’s an easy mocktail — the perfect pretty, non-alcoholic drink for Global Wellness Day, delivering a bright ruby-red color packed full of more than a day’s supply of Vitamin C, boosting immunity and cell function.
Ingredients:
- 8 oz. blood orange juice, freshly squeezed
- 1 tbsp honey
- ½ tsp vanilla extract
- 4 oz. lime sparkling water
- Blood orange slices for garnish
Serving size: 2
Instructions:
- Squeeze the blood orange juice into a mason jar with a lid or cocktail shaker. Add the honey and vanilla extract to the unchilled juice. Shake. Add ice to cool it down.
- Pour evenly into two ice-filled glasses. Top with lime sparkling water and a slice of blood orange on top. Cheers! Enjoy right away.
Organize A Raffle Contest To Win A Spa Treatment
To delight your current loyal guests and attract new visitors to your spa, you might consider hosting a raffle event for a spa treatment giveaway.
So what is a raffle? A raffle is when your spa business offers your guests a special package of treatments, services, or retail products for a fraction of their value through the purchase of a ticket.
For example, you might package together a facial, massage, manicure, and pedicure, for a value of $385 and during your raffle event, you charge your clients only $2 per ticket for the chance to win. Both your new and regular clients purchase many tickets because they love your spa menu and it’s a fantastic value. For just $2 they could win a $385 spa package experience! Raffles have been used by many businesses, organizations, and non-profits for decades. It’s a great way to showcase your generosity as a business promoting wellness to your community.
Offer Complimentary Chair Massages
Complimentary chair massages for Global Wellness Day will encourage clients to try out different services for your spa business. It’s a great way to get clients in the door. Be sure to wow them with excellent service, listening skills, and a prompt follow up. Your clients’ appreciation will build loyalty over time. If you have an outdoor area, take this event outside for a tranquil massage environment.
Create a Display with Curated Wellness Products In Spa Boutique
Visual merchandising is the practice of displaying your product and organizing your store to drive sales, enhance your brand, and provide a stimulating and enjoyable shopping experience for customers. Global Wellness Day is the perfect reason to get creative in the retail area of your spa space and consider making a beautiful display of products, such as aromatherapy essential oils, candles, etc, that nurture the art of wellness at home. Entice customers with irresistible self-care products and to highlight new arrivals, limited-edition products, or gifts.
Happy Global Wellness Day! We wish you all a beautiful and healthy start to the summer season. Join us in the celebration of wellness on June 11th and beyond.
