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Industry News and Features
Mark your calendars — SIBEC North America is taking place May 12–15, 2025, at the beautiful Caribe Royale Resort in Orlando, Florida. This invitation-only event is one of the most trusted and efficient forums for connecting high-level decision-makers in the spa, wellness, and fitness industries with leading product and service suppliers. Unlike traditional expos, SIBEC delivers a hosted buyer format where participants are matched for pre-arranged one-on-one appointments. This structure is designed to maximize ROI for everyone involved. Whether you’re an operator seeking new product innovations or a brand looking to get in front of serious buyers, SIBEC is built for quality over quantity. 🔗 Visit the Official Website »📅 View on Our Event Calendar » Why You Should Attend SIBEC North America: Curated Networking – Spend time with executives who are actively seeking partnerships, not just browsing. Efficient Scheduling – No need to fight for attention on a crowded expo floor. Meetings are set in advance, giving you more control over your time. All-Inclusive Experience – Hosted buyers receive complimentary travel, accommodations, and meals, creating a comfortable and focused environment for doing business. Educational Insights – Beyond meetings, the event often includes trend briefings, keynote speakers, and informal networking that enrich the experience. Set in a luxury resort environment, the Caribe Royale provides the perfect backdrop for meaningful conversations and relaxed networking. With its resort-style amenities and spacious event space, attendees can expect a seamless blend of business and hospitality. For professionals serious about growth and strategic collaboration, SIBEC North America is not just another event — it’s a cornerstone for building valuable relationships and long-term success in the spa and wellness space. Want to stay on top of more events like this? Explore our full Spa Industry Events Calendar — it’s updated regularly with the top conferences, expos, and networking opportunities across the industry. See more events here – [...] Read more...
Allan chats with guest Trevor Steyn from Esse Skincare.  See more of their products at us.esseskincare.com Get it on: iTunes Podbean Spotify [...] Read more...
Discover how specific massage techniques can target and alleviate different types of pain, backed by science and expert insights. Table of Contents Understanding How Massage Relieves Pain Most Effective Massage Techniques for Pain Relief Matching Massage Techniques to Pain Conditions The Science Behind Massage for Pain Management Self-Care Between Massage Sessions Finding the Right Massage Therapist Frequently Asked Questions Understanding How Massage Relieves Pain Massage therapy stands as one of humanity’s oldest healing practices, with pain-relieving benefits recognized across cultures for thousands of years. Today, modern science confirms what traditional healers have always known – the power of therapeutic touch can significantly reduce pain and improve quality of life. Massage therapy works through multiple physiological mechanisms to alleviate pain: Improved circulation helps deliver oxygen and nutrients to tissues while removing inflammatory compounds that contribute to pain Muscle relaxation reduces tension and spasms that often cause or worsen pain conditions Trigger point therapy targets specific points of tension that refer pain to other areas of the body Natural endorphin release stimulates the body’s own pain-relieving hormones Nervous system regulation calms the sympathetic “fight-or-flight” response and activates the parasympathetic “rest-and-digest” system Most Effective Massage Techniques for Pain Relief Swedish Massage The foundation of Western massage therapy, Swedish massage employs long, flowing strokes, kneading, and circular movements to relax muscles and improve circulation. This gentle yet effective technique provides excellent relief for general tension and mild pain conditions. Deep Tissue Massage When pain penetrates deeper, deep tissue massage applies firmer pressure and slower strokes to reach lower layers of muscle and fascia. Particularly effective for chronic pain, stiff necks, upper back pain, and lower back pain resulting from postural problems or injuries, this technique targets the core of persistent discomfort. Myofascial Release This specialized technique focuses on the fascia—the connective tissue surrounding muscles—using sustained pressure to release tension and restore mobility. Myofascial release has shown remarkable effectiveness for conditions like fibromyalgia, chronic back pain, and restricted movement patterns that don’t respond to other treatments. Trigger Point Therapy This targeted approach addresses specific “knots” or trigger points that refer pain to other body areas. By applying direct, focused pressure to these points, therapists can help release chronic pain patterns that might seem unrelated to their actual source. Thai Massage Combining acupressure, assisted stretching, and yoga-like postures, Thai massage helps improve flexibility while reducing pain and tension. This ancient technique excels at addressing joint pain and improving range of motion for those with movement limitations. Hot Stone Massage Using smooth, heated stones placed on specific body points, this technique effectively warms and relaxes tight muscles, making them more receptive to manipulation and stretching. The heat penetrates deeply to provide relief from chronic pain conditions. Matching Massage Techniques to Pain Conditions Different pain conditions respond better to specific massage approaches: Headaches and migraines: Craniosacral therapy Trigger point therapy focusing on neck and shoulders Gentle Swedish massage with focus on scalp and face Lower back pain: Deep tissue massage Myofascial release Swedish massage with focus on lumbar region Arthritis: Gentle Swedish massage with light pressure Hot stone therapy Joint mobilization techniques Fibromyalgia: Very light pressure techniques Myofascial release Craniosacral therapy Sports injuries: Sports massage targeting specific muscle groups Deep tissue work Active release techniques Tension-related pain: Swedish massage Aromatherapy massage with lavender or chamomile Scalp and neck focus The Science Behind Massage for Pain Management Recent research continues to validate massage therapy as an effective approach to pain management. Studies show massage can significantly reduce pain by: Decreasing inflammation markers in the body Affecting pain perception pathways in the brain Improving sleep quality, which helps manage pain Reducing stress hormones that can amplify pain signals Enhancing mood through increased serotonin and dopamine One study published in the Annals of Internal Medicine found that massage therapy was more effective than medication for treating chronic back pain, with benefits lasting for six months or more after treatment ended. Self-Care Between Massage Sessions To maintain and enhance the benefits of professional massage therapy, consider these self-care practices: Daily stretching routines targeting problem areas Proper hydration to help flush toxins released during massage Heat or ice therapy as appropriate for your specific condition Self-massage techniques using foam rollers or massage balls Mindfulness and stress reduction practices like meditation or deep breathing Epsom salt baths to relieve muscle soreness and reduce inflammation Finding the Right Massage Therapist For maximum pain relief benefits, finding a therapist who specializes in your specific condition is crucial: Check credentials – Look for licensed massage therapists with certifications in pain management techniques Ask about specializations – Some therapists focus specifically on conditions like fibromyalgia or sports injuries Discuss your pain – A good therapist will take a detailed history and create a treatment plan specific to your needs Consider integration – Some therapists work alongside chiropractors or physical therapists for comprehensive care Frequently Asked Questions How often should I get a massage for chronic pain relief? For chronic pain conditions, weekly sessions for 4-6 weeks often provide the best initial results, followed by maintenance sessions every 2-4 weeks. Your therapist can recommend a schedule based on your specific condition. What massage technique is best for lower back pain? Deep tissue massage and myofascial release typically provide the most relief for lower back pain, though the best approach depends on the cause of your pain. Is massage therapy covered by insurance? Some insurance plans cover massage therapy when prescribed by a doctor for specific medical conditions. Check with your provider about coverage options. How long does pain relief from massage last? Initial sessions may provide relief for 1-3 days, but with regular treatment, many people experience progressively longer periods of relief, sometimes lasting weeks between sessions. Can massage make pain worse? Some people experience temporary soreness after deep tissue work (similar to post-exercise soreness), but this typically resolves within 24-48 hours and is followed by improved pain levels. If pain increases significantly or persists, consult with your therapist or physician. Is it normal to feel emotional after massage therapy? Yes, emotional release is common during or after massage therapy. Physical tension often stores emotional stress, and releasing this tension can trigger emotional responses. This is a normal and often therapeutic part of the healing process. Disclaimer: This information is not intended to replace professional medical advice. Always consult with a healthcare provider before starting any new pain management approach. Photo by Anete Lusina: See more of our blog posts here – [...] Read more...
Breathe in. Breathe out. So simple, persistent, and underestimated for so long by the very people who needed it most and thought they didn’t have any tools left. No ceremony here. No incense, no mystic shawl over the lamp. Only the lungs doing what they’ve done since before we were anything but pulse and blinking. Inhale – no distractions – then exhale as if the past had weight, and you could force it out through the nose.  There’s something raw and living in breathwork practices that replace addictive urges, the ones we’ll talk about today – something stripped of everyday performance. A way back into the body when the body feels a little foreign. The inhale as refusal. The exhale as commitment.  Are Breathing Exercises Legit?  Academic journals – those dry, reluctant repositories of knowledge – have finally begun to echo something most people have already discovered in private.   One university study tracked, among other things, how intentional breathing can affect cognitive performance and emotional regulation. Its findings are stunning: the students who’ve practiced breathwork regularly reported sharper attention and more psychological flexibility – an ability to stay centered even when the mind threatened to fracture.   The autonomic nervous system, which controls involuntary responses – heart rate, blood pressure, the rhythm under the skin – responds to breath like a child to a parent’s tone. Controlled breath changes what the body considers panic-worthy. Over time, this recalibration has helped people remain within the borders of control even when cravings rose up like sirens. A steady breathing pattern will signal hey, don’t worry; we’re safe to your brain.  Breathwork Practices That Replace Addictive Urges  People who live with addiction often describe it not as a habit but as a force – internal, invasive, and impatient. If one wants to break the cycle of addiction, professional care is not something that’s simply optional. But alongside medical detox, rehab, therapy, or support groups, breathwork can help stabilize the treatment terrain. It can help the body stay when it wants to flee. Integrating these breathwork practices into daily life can support long-term recovery  When used with consistent care, breathwork will soften the trigger-response impulse and dull the sharp edge of compulsion. Below are several techniques and breathwork practices that replace addictive urges, each with its own rhythm and its own method for soothing the nervous system.  1 Deep Breathing Technique  Here, less is more. Fewer breaths, deeper breaths, longer pauses. The aim is expansion. The ribs move slowly outward, and the belly softens. With each inhale, the parasympathetic nervous system – something you’d call the body’s brake pedal – signals safety. And in safety, the need to escape dissolves.  You’ll begin by lying down or sitting and closing your eyes. Inhale through the nose for a count of four. Hold for a count of two. Exhale slowly through the mouth for six. The longer you exhale, the more the body learns to unclench. No urgency, just steady repetition.   2 The Alternate Nostril Technique  Balance is more than a metaphor. The so-called alternate nostril technique is meant to engage each side of the brain through nasal breathing, activating, harmonizing, and leveling out the nervous tension that often sits too loud in the chest of a person prone to substance use and abuse.  With one thumb, close the right nostril and inhale through the left. Hold. Switch sides. Exhale through the right, then inhale through the same. Repeat the cycle.  3 Mindful Breathing  This one’s born to refuse drama. It’s less a technique than a return to noticing. Nothing fancy, nothing added. Just breathe as it happens. This kind of awareness builds tolerance for silence, for stillness, and for discomfort.  Cravings live in the future – What will I need, what will I reach for? – and mindful breathing pulls the attention back to the present moment. Sit. Breathe. Let each inhale register fully. Let each exhale be deliberate.   When urges rise, breathe into them. Not to suppress. To witness. Every time you stay, you build endurance. This is the breath as an anchor.  4 Holotropic Breathing  Developed in the 1970s by psychiatrists experimenting with non-drug-based altered states, this method is fantastic. To call it soft or slow wouldn’t fit so well. The right adjective is cathartic. Fast breathing, deep and connected, leads to emotional release. Often used in therapeutic sessions, it can stir memories or unlock grief.  It’s best practiced under supervision. The method asks for a strong commitment and a safe space. Eyes closed. Breath quickened. No breaks between inhaling and exhaling. The main idea is expression – outward, unedited, full-bodied.  For those in recovery, it provides a legal high, not in the chemical sense, but in the neurological cascade of endorphins and serotonin, hormones that make us happy even when feeling blue and even if the sky’s gray. And with that release, sometimes, comes clarity.  5 Box Breathing, or 4-4-4-4 breathing  Used by soldiers and athletes (and – most probably – anxious executives), this technique structures breath in four equal parts. Its symmetry calms and gives the lungs an assignment.  Begin by breathing out slowly – emptying all air. Inhale for four counts. Hold for four. Exhale for four. Hold for four.  This box structure becomes a mantra. Not spoken, but counted. Four by four by four by four. It fills space that might otherwise be consumed by chaos. In repetition, it steadies the pulse and dims the relapse impulse until it dissolves.   The Cleanest Air Usually Goes Unnoticed  Recovery is ordinary. That’s what makes it so impossible. It doesn’t arrive all at once. There’s no applause. Only breath – and the next breath – and, of course, the one after that. Breathwork practices that replace addictive urges don’t claim to immediately fix the whole problem. They’re not promises of magic. They’re simple yet very helpful strategies. They ask for consistency, not charisma.  To breathe deliberately, again and again, is to choose presence when presence feels unbearable. It’s probably the quietest form of refusal. An act that leaves no trace, no badge, no performance. And that’s the whole point.  Sometimes, healing isn’t visible. Sometimes, it’s counted in seconds – inhaled through the nose and let out through the teeth. More than enough to begin.  – [...] Read more...
Chakra Balancing Journeys, licensed aura imaging technology, and proprietary scent prescription protocol build credibility, repeat visits, and retail revenue. (Asheville, NC and Miami, FL) – April 29, 2025 – Auratherapy, the category-defining brand in energy wellness, introduces a groundbreaking approach for spas and resorts to engage, transform, and retain guests. Through customizable Chakra Balancing Journeys, licensed aura imaging technology, and proprietary scent prescription protocol, Auratherapy empowers properties to deliver luxury immersive experiences. Branded pop-ups and retail-driven activations delight even the most discerning guests, while the new in-house training transforms spa teams into energy wellness experts. The new in-spa training certification builds on the success of Auratherapy’s immersive activations featuring Aura Reading Journeys and customized product recommendations. In the words of our partner Nicole Valentino, Director of Spa & Salon Operations at The St. Andrews Club, an exclusive, member-referred community in Delray Beach: “We recently hosted an extraordinary pop-up spa event featuring Auratherapy, and it was an incredible success! Our members were captivated by the Aura Reading Journeys and the personalized aromatherapy recommendations. The colorful, beautiful products practically sold themselves, and the excitement continues as our members keep coming back to the boutique to purchase Auratherapy gifts for their loved ones. They can’t stop raving about the transformative take-home experience with the products and how insightful their aura readings have been. We can’t wait for our next event!” Start with the Experience: Events That Resonate Auratherapy co-branded activations are designed to fit a spa’s brand and seasonal programming. Elements include: Live aura photography and chakra analysis using biometric imaging Guided consultations and aromatherapy pairings using chakra-balancing blends Group breathwork and energy education Interactive sampling and retail engagement stations Sell the Transformation: Retail & Back Bar Essentials Auratherapy’s signature chakra-based aroma perfumes and aura sprays are high-efficacy, essential oil-based formulas tailored to support each chakra. Creating emotional resonance and therapeutic impact, they are available in back bar to create Chakra Balancing body treatments, and retail to extend the guest’s experience beyond the treatment room. Train the Team: Auratherapist Certification Certified properties receive exclusive access to products, marketing materials, and a support network that enables them to host events and offer Chakra Balancing Journeys independently. To scale these offerings internally, massage therapists, estheticians and other wellness practitioners can become Certified Auratherapists. Certification includes: Hands-on training in using licensed aura and chakra diagnostic tools Instruction in Auratherapy’s proprietary scent-matching protocol Retail education and event activation playbooks About Auratherapy Founded by wellness innovator Laura McCann, Auratherapy merges ancient energy healing practices with modern diagnostics and premium fragrance. With studios in Asheville, NC and Miami, FL, Auratherapy partners with world-class spas including Four Seasons, Exhale, and Canyon Ranch to bring breath-based, intention-driven healing to discerning guests. Every breath becomes an opportunity to restore balance, spark transformation, and inspire self-love. http://www.auratherapylife.com/ @auratherapylife Interview with Founder & CEO Laura McCann available upon request. ### Sales Contact: Chelsea DiPilla, VP of Sales & Operations [email protected] Media Contact: Nancy Griffin, Principal C: 415-987-0012 [email protected] – [...] Read more...
Somewhere out there – inside some mirrored bathroom cabinet or atop a cluttered vanity – is a forgotten collection of half-used serums, moisturizers, and cleansers that once promised the perfect skin. You’ve probably been there. Maybe you’ve spent enough on skincare to finance a small lunar expedition, yet your skin remains stubbornly mortal. The problem isn’t the products. It’s not even you. It’s the routine – or lack thereof. Building the ultimate skincare routine equals building a system, a rhythm, a ritual. And when paired with the right spa and medical treatments, it becomes something else entirely – a genuine investment in your skin’s future, the kind of thing your older self will look back on and be proud of, very much so.  Why is having a skincare routine so important?  As we all know, the mirror can be a somewhat brutal historian. It remembers the sunscreen we didn’t wear, the sleep we didn’t get, the nights we fell asleep with makeup on because we were too tired to care. Eventually, that awful mirror starts reporting all this to us in fine lines, dark spots, and an overall sense that our skin has seen things.  Regret, it turns out, is a major theme in skincare. One study published by Drive Research found that 67% of women over 35 wish they had started a skincare routine earlier. It’s like a cautionary tale told from the future – apply the sunscreen, use the moisturizer, invest in the good stuff before it’s, you know, too late. And if you could send a letter back in time to your teenage self, you’d probably underline all of this in red ink.  Almost everyone surveyed had some piece of wisdom they’d impart to their younger selves (96% to be exact), and the top three commandments were clear: wear sunscreen (74%), start a skincare routine earlier (67%), and keep your skin hydrated (59%). Nearly half (49%) also wished they had spent more on high-quality products instead of falling for cheap, trendy fixes. It seems skin acts much like an old car – neglect it long enough, and it will soon start costing you more to fix than it would have to maintain.  How to build the ultimate skincare routine with spa & medical treatments  All the world’s a stage, Shakespeare once wrote. To paraphrase the world’s greatest dramatist, a good skincare routine is like a well-rehearsed play. Every actor – cleanser, exfoliant, moisturizer – has its part. But sometimes, you need to bring in outside experts. That is where spa and medical treatments come in; they offer results that even the best over-the-counter creams can’t achieve alone.  The skin’s opening act: Spa therapies that matter  The spa is not just where people drape themselves in robes and pretend they’re on a Roman holiday. It’s an arsenal of treatments that will genuinely improve your (skin) health. Facials, for instance, are more than just about cucumbers on the eyes and light jazz playing in the background of a commercial. Facials can unclog pores, boost hydration, and force you to lie down and do nothing for an hour.  Chemical peels deserve their own fan club. They’ll remove layers of dead skin and encourage cell turnover. They can make even the most fatigued face look like it’s just returned from a year-long vacation in the Maldives. Then there’s microdermabrasion, a controlled, professional-grade exfoliation that reminds your skin that it can still behave like it did once upon a time when you were in your twenties.  The science of time reversal  Some skin concerns demand more than just creams and good intentions. Medical-grade treatments—such as lasers, injectables, and other advanced dermatological procedures—offer powerful, science-backed solutions for common skincare woes, including under-eye circles, fine lines, and uneven pigmentation.  Take fractional laser treatments, for instance. These aren’t just flashy sci-fi gimmicks—they work by targeting hyperpigmentation, smoothing out fine lines, and stimulating collagen production to restore a firmer, more even complexion. Then there’s microneedling, a minimally invasive technique that encourages skin repair by creating tiny, controlled micro-injuries, leading to fresher, tighter, and more youthful-looking skin.  At the same time, specialized medical treatments can also make a visible difference for those struggling with persistent dark under-eye circles. In truth, some of the most effective solutions for under-eye circles include dermal fillers, which restore lost volume and minimize hollowness that can cast shadows, instantly making the under-eye area appear brighter and more rested. Fractional laser treatments target discoloration and improve skin texture, while hyperpigmentation treatments address the excess melanin that can contribute to stubborn under-the-eye darkness.  In addition, injectables like Botox and fillers are often misunderstood, but in skilled hands, they do more than just smooth out wrinkles. They can naturally refresh your face—softening fine lines, restoring lost volume, and helping you look well-rested rather than perpetually sleep-deprived. These treatments don’t freeze your face in time, but they can certainly rewind it a few years, helping you achieve a healthier, more radiant complexion.  Keeping the glow going  The main thing about skin is that it won’t just stay good. Like any well-oiled machine, it requires upkeep. That means maintaining a solid at-home routine (cleanse, exfoliate, moisturize, repeat) and scheduling professional treatments regularly. A great facial can work wonders, but if your daily routine consists of scrubbing your face with bar soap and hoping for the best, you’re setting yourself up for disappointment.  Consistency is what separates good skin from great skin. The most effective treatments won’t do much if a solid routine at home does not back them up. It’s like going to the gym once and expecting abs – nice in theory, but it doesn’t work that way.  Conclusion  The best time to start a skincare routine was ten years ago. The second-best time is right now. Building the ultimate skincare routine with spa and medical treatments is all about maintenance, about the respect for the skin that carries you through the world every day. The combination of high-quality home care and targeted professional treatments is a path to ensuring that, years from now, you won’t be part of the abovementioned 67% looking back with regret.  Skincare is not magic. It’s not even particularly complicated. It’s making small, consistent choices – choosing sunscreen over sunburn, choosing hydration over dehydration, choosing a routine over the chaos of trial and error. And that, more than anything, keeps skin looking like it still remembers its glory days.  – [...] Read more...
Philadelphia, Pennsylvania (March 10, 2025) – The National Association of Spa Franchises (NASF) is pleased to announce key updates that reflect the association’s ongoing commitment to supporting the massage therapy profession and its diverse community of employers.    NASF has opened up membership options for all massage employers. “As a founder of a non-franchised spa brand, I am thrilled to be included in the NASF and to have access to the EVS. These updates reflect NASF’s ongoing commitment to working together as a community to support the massage therapy profession,” added Alissa Bayer, founder of milk + honey spa, and a representative member. “Whether you are a small spa or a large franchise network, we want to ensure that NASF membership and all its benefits are accessible to every employer in our industry. This is a huge win for everyone—spa customers, massage therapists, and spa owners and operators alike.”    By broadening its membership options, NASF is also increasing access to its Employee Verification System (EVS), a tool that has greatly enhanced employers’ ability to verify the backgrounds of potential hires. Designed to protect the massage profession, the EVS has played a key role in improving safety within the industry. Now, it enables employers—from small spas and schools to large franchises—to easily confirm the employment history of their staff. While not a replacement for a National Background Check, EVS serves as a valuable addition to the hiring process, helping employers ensure the integrity of their workforce. “The Employee Verification System has proven to be a valuable resource for participating brands, helping them make more informed hiring decisions,” said Cindy Meiskin, President of NASF. “As we expand access to this tool, our goal is to ensure that all employers—from local spas to schools—can benefit from its advantages.”    For more information about the Employee Verification System or to learn how to become a member, please visit National Association of Spa Franchises – Elevating safety standards in the Massage & Spa Industry  or contact  [email protected].    About the National Association of Spa Franchises (NASF):    The National Association of Spa Franchises (NASF) is dedicated to supporting the growth and success of the spa and massage therapy industry. Through advocacy, resources, and education, NASF helps spa owners and massage therapists build their businesses while maintaining the highest standards of safety and professionalism.  Contact:Nathan Nordstrom Director of Member Recruiting 503-706-2480 [email protected] www.nationalassociationofspafranchises.com   National Association of Spa Franchises (NASF) Expands Membership – [...] Read more...
The sense of smell is one of the most powerful and evocative senses we possess. It can transport us back to a memory, influence our emotions, and even affect how we perceive ourselves and others. Fragrances play a significant role in this sensory experience, with the ability to enhance our mood and boost our confidence. But what is it about fragrances that have such a profound impact on us? Let’s delve into the science behind smelling good and how it can influence our daily lives.  The Connection Between Smell and Emotion  The link between scent and emotion is deeply rooted in our brain’s anatomy. The olfactory bulb, which processes smells, is directly connected to the limbic system, the part of the brain that governs emotions and memory. This close connection explains why certain scents can trigger powerful emotional responses, from feelings of happiness and calm to nostalgia and excitement. For example, the scent of lavender is often associated with relaxation and calm, while citrus fragrances are known to energize and uplift. When you wear a fragrance that aligns with your desired emotional state, it can help you feel more in control of your mood, whether you need to calm your nerves before a big meeting or want to feel invigorated for a night out.  How Fragrances Boost Confidence  Wearing a fragrance isn’t just about smelling good; it’s also about how it makes you feel. Studies have shown that when people wear a scent they love, they tend to feel more confident and self-assured. This boost in confidence comes from the positive associations we have with certain smells and the psychological effect of knowing we smell good. When you wear a fragrance that resonates with you, it can enhance your self-image and make you feel more attractive and poised. This effect is particularly noticeable in social situations, where the right fragrance can give you an extra edge, making you feel more comfortable and charismatic around others.  The Impact of Fragrances on Interpersonal Interactions  Fragrances don’t just affect your mood and confidence—they also influence how others perceive you. Research suggests that people form impressions based on scent, often associating certain smells with specific traits or characteristics. A fresh, clean scent might convey reliability and professionalism, while a warm, spicy fragrance might suggest warmth and approachability.  The Role of Scent Memory in Building Confidence  Scent memory plays a crucial role in how fragrances affect our mood and confidence. Because our brains associate certain smells with specific memories or experiences, wearing a fragrance that reminds you of a positive event can boost your confidence and overall well-being. For example, if you wore a particular perfume during a successful job interview or a memorable vacation, wearing that scent again can evoke those positive feelings, helping you to channel that confidence in new situations.  Exploring the Benefits of Fragrance Layering  One way to enhance the mood-boosting and confidence-building effects of fragrances is through layering. By combining multiple scented products, such as a body wash, lotion, and perfume, you can create a more complex and long-lasting fragrance experience. This technique not only intensifies the scent but also allows you to customize it to suit your mood and the occasion. Layering different fragrances can give you a sense of control over your scent profile, making you feel more put-together and confident throughout the day.  The Science of Fragrance Selection  Choosing the right fragrance for you involves more than just picking a scent you like. It’s about understanding how different notes affect your mood and how they interact with your body chemistry. Perfumes are composed of top, middle, and base notes, each playing a role in the fragrance’s overall effect. Top notes are the first to be detected but fade quickly, middle notes from the heart of the fragrance, and base notes are the longest-lasting. Understanding this structure can help you select fragrances that not only smell good but also make you feel good. For instance, if you’re looking for a confidence boost, you might opt for a fragrance with bold base notes like musk or amber. If you need a mood lift, a perfume with bright citrus top notes might be the perfect choice.  The Convenience of a Fragrance Monthly Subscription  With so many fragrances to choose from, finding the perfect scent can be overwhelming. This is where a fragrance monthly subscription can be a game-changer. These services allow you to try different scents without committing to a full-sized bottle, making it easier to discover what works best for you. Whether you’re looking to explore new fragrances that boost your mood or find a signature scent that enhances your confidence, a subscription service offers the flexibility to experiment and refine your choices.  The Role of Pheromones in Attraction  Pheromones are natural chemicals produced by the body that can influence attraction and social behavior. While not all fragrances contain pheromones, some are designed to enhance your natural pheromones or mimic their effects. These scents can subtly boost your confidence in social situations by making you feel more attractive and noticed by others. The interplay between your body’s natural chemistry and the added pheromones in a fragrance can create a unique scent profile that enhances your appeal and leaves a lasting impression.  The Psychological Power of a Signature Scent  Having a signature scent can be a powerful psychological tool that reinforces your identity and boosts your confidence. When you constantly wear a fragrance that you love and that others associate with you, it becomes part of your personal brand. This familiarity can bring comfort and a sense of continuity, helping you feel more grounded and confident in various situations. Over time, your signature scent becomes a scent memory for others, making you memorable and leaving a lasting impact wherever you go.  Fragrance and Mindfulness  Incorporating fragrances into your daily routine can also be a form of mindfulness and self-care. By being intentional with the scents you choose and taking the time to enjoy the application process, you create a ritual that centers you and enhances your well-being. Whether it’s the calming scent of lavender before bedtime or the invigorating aroma of citrus to start your day, these moments of mindfulness can help you connect with your emotions, reduce stress, and cultivate a sense of inner peace and confidence.  The science behind smelling good goes beyond just enjoying a pleasant scent. Fragrances have the power to influence our emotions, boost our confidence, and shape how others perceive us. By understanding the connection between scent and mood, and by choosing fragrances that align with your emotional needs and personal style, you can harness the power of fragrance to elevate your everyday life.  – [...] Read more...
Ultraluxe Caviar Collagen Eye Cream with 9% Biomimetic Peptides and The Black Label –Fountain of Youth Facial are designed to sculpt, lift, and illuminate (New York, NY) – March 18, 2025 – Savor Beauty, the clean beauty brand known for blending Korean rituals with New York luxury, announced the launch of its highly anticipated Black Label Caviar Collagen Eye Cream and new ultraluxe facial protocol– The Black Label Fountain of Youth. The Caviar Collagen Cream with advanced 9% biomimetic peptide treatment and sustainably sourced caviar extract is designed to lift, firm, and hydrate the delicate eye area. The Black Label Fountain of Youth Facial features a contouring eye treatment using the Caviar Collagen Eye Cream, integrating products from The Black Label Collection and combining next generation technology and Korean-Inspired techniques. The official launch date for the Caviar Collagen Eye Cream is April 22, 2025 (Earth Day), with pre-orders available March 27, 2025. “The Black Label Collection was inspired by my mother’s wisdom to ‘treat your skin like the most expensive silk on earth.’ Savor’s Black Label skincare represents our highest level of artistry,” said Angela Jia Kim, founder and CEO of Savor Beauty. “I collaborated with an aromatherapy alchemist and a holistic chemist to curate rare botanicals like Immortelle, Egyptian Violet Leaf, and Rose Otto, pairing them with high-performance ingredients such as growth factors and biomimetic peptides.” Caviar Collagen Eye Cream Formulated with ethically sourced caviar extract, Caviar Collagen Eye Cream delivers omega-3s, omega-6s, and antioxidants to deeply hydrate, strengthen the skin barrier, and reduce fine lines. Key ingredients include: Argireline (Acetyl Hexapeptide-8): A natural Botox alternative that softens expression lines and prevents wrinkle formation. Biomimetic Matrixyl (Palmitoyl Pentapeptide-4): A collagen-boosting peptide that stimulates fibroblast cells to improve elasticity and firmness. Dipeptide-2 and Caffeine: Reduces puffiness, promotes lymphatic drainage, and brightens dark circles. “We call it the ‘luxurious eye lift in a jar,’” says Kim “It’s a natural Botox alternative that works with your skin, not against it. We formulated it to fit seamlessly into facials, retail offerings, and at-home rituals for holistic transformation.” The Black Label – Fountain of Youth Facial Savor’s new signature luxury facial features products from the Black Label Collection, featuring a contouring eye treatment using the Caviar Collagen Eye Cream. This treatment is designed for the most discerning clientele to restore radiance and deeply hydrate while encouraging spa loyalty, retail success, and rebookings. Microcurrent technology defines contours, while the choreographed K-Beauty lift massage and gua sha eye refinement deliver a visibly sculpted, radiant finish. About Savor Beauty Savor Beauty is an award-winning, natural skincare line inspired by Korean self-care rituals. Using certified organic, plant-based ingredients, these high-efficacy clean formulas are handcrafted locally in small batches in Hudson Valley, NY and designed to holistically boost the skin’s radiance. Sustainability is built into Savor Beauty; products contain no toxins, sulfates, or parabens, recyclable packaging is minimalist and there are no excess boxes or plastic. Savor operates two facial spas in New York City, recognized as best in class by national media outlets like Allure, ELLE, Oprah, People, The New York Times, and Well+Good. For more information, visit savorbeauty.com or follow @savorbeauty on Instagram for the latest from the brand. ### Sales Contact: Lisamarie DeLucia  National Business Development Manager [email protected] 917.885.2162 Media Contact: Nancy Griffin, Principal Contento Marketing [email protected] 415.987.0012  – [...] Read more...
March 24, 2025 – GSN Planet and Green Beauty Community are proud to announce a groundbreaking partnership to launch the Green Pledge: Sustainable Beauty & Wellness Starts With Us campaign. This initiative calls on professionals across the wellness, spa, and beauty industries to commit to sustainable practices, leading up to Earth Day 2025. The Green Pledge is a movement designed to empower industry leaders, practitioners, and businesses—including wellness centers, spas, salons, resorts, beauty professionals, and holistic health providers—to take actionable steps toward sustainability. Through virtual events, industry-wide engagement, and pledge signage, this campaign will inspire businesses and individuals to make lasting commitments to the planet. Daniel Johnson, Founder and CEO of Green Beauty Community, shared, “The Green Pledge will serve as a catalyst for industry-wide transformation, ensuring that professionals have the tools and support to make meaningful changes. Together, we can make Earth Month 2025 a defining moment for sustainability in wellness and beauty.” Maggy Dunphy, President of GSN Planet, added, “By uniting professionals across the wellness and beauty industries, we can create real, measurable change. Sustainability isn’t just a responsibility—it’s an opportunity to lead by example and shape a better future for our industry and the planet.” GSN Planet and Green Beauty Community are committed to leading the charge for a more sustainable future. More details on how to participate in the Green Pledge will be announced in the coming weeks. For more information, visit GSN Planet and Green Beauty Community. About GSN Planet GSN Planet is a 501(c)(6) nonprofit trade association serving the spa industry in support of a sustainable future. Its mission is to promote the vital connections between personal well-being, economic sustainability, and the health of our planet. Through networking, education, and best practices developed with its community of innovative green spas, GSN is a resource for vital people building a vital planet. About Green Beauty Community The Green Beauty Community Foundation is a vibrant and inclusive 501(c)(3) nonprofit organization dedicated to connecting individuals and brands with a shared passion for sustainable beauty. Committed to inspiring, educating, and empowering its members, the foundation promotes informed choices that celebrate beauty while respecting the planet. Media Contacts Daniel Johnson Dara Mayhew Founder & CEO, Green Beauty Community Executive Director, GSN Planet [email protected]         [email protected]—Dara Mayhew Executive [email protected] [...] Read more...
Allan chats with guest Angela Jia Kim from Savor Beauty! See more at savorbeauty.com Get it on: iTunes Podbean Spotify [...] Read more...
Allan chats with with guest Andy Dunn from JK Products and Services! See more at wellnessjk.com Get it on: iTunes Podbean Spotify [...] Read more...
Innovative Skincare Pioneer Expands to 40 Premier Woodhouse Spa Locations, Elevating Signature Services and Wellness at Home LOS ANGELES, CALIF. (March 20,  2025)  KNESKO Skin, a leader in advanced skincare solutions, proudly announced expansion of their partnership with Woodhouse Spa. KNESKO’s presence has grown from three pilot locations, to 40 spas in the Woodhouse Spa portfolio. Woodhouse Spa locations across the country continue to partner with KNESKO Masks as a premium enhancement that can be added to any treatment.  The success of the partnership with the franchise is largely credited to Kim Powell, an innovative multi-unit owner, and Ariel Clay, Chief Operating Officer of Woodhouse Spas, who immediately saw KNESKO as a “no-brainer” to increase both revenues and guest satisfaction:  “Woodhouse has embraced KNESKO because of its exceptional versatility and seamless integration across our service offerings,” says Clay. “The mask enhancements elevate nearly every treatment – whether facials, massages, body treatments or even nail services.  It’s particularly valuable as a massage enhancement, where add-on opportunities are typically more limited.  Additionally, KNESKO’s beautifully packaged retail products allow every guest at Woodhouse to take the experience home, enhancing their self-care routine while driving strong revenue opportunities for our franchise owners.” In addition to facial and massage enhancements, Woodhouse Spas enlist KNESKO to create bespoke luxury experiences that provide visible results. Lindsay Owen, Woodhouse ambassador and esthetician in Cedar Park, Texas, shared that her favorite enhancement is the Woodhouse Signature Hydrating Neck Treatment which includes KNESKO’s Mask and Gua Sha to reduce signs of aging while toning the neck. “Woodhouse Spas provide a truly immersive experience and continually introduce innovative services that blend advanced skincare technology with luxurious relaxation. It is an honor to work with the leading, luxury spa franchise dedicated to health, wellness, and personal care, said Lejla Cas, founder of KNESKO Skin. “We are proud to be in nearly half of the franchises, with new locations joining us every week.”  About KNESKO Skin: KNESKO Skin is an award-winning luxury skincare brand known for its unique approach to wellness and beauty. The brand’s iconic masks, serums and body products combine ancient healing traditions with cutting-edge science to deliver results-driven skincare solutions. Efficacy along with strong brand recognition and a commitment to eco-beauty make it a favorite with luxury spa partners globally including Fairmont, Four Seasons, MGM Resorts, St. Regis and The Ritz-Carlton. KNESKO supports 1% for the Planet and One Tree Planted—planting more than 84,000 trees to date.  For the second consecutive year, KNESKO has been honored with the ISPA Innovate Award from the International SPA Association – winning Best New Facial Skincare Product in 2023 for and Best New Body Care Product for in 2024. Visit www.knesko.com. Get social with us @KNESKOSKIN @MRSKNESKO #HOWIKNESKO #KNESKOSPADESTINATIONS About Woodhouse Spas:  Founded in Victoria, Texas in 2001, Woodhouse provides each guest with a tranquil, transformational environment that delivers modern luxury for memorable everyday moments. From beginning to end, dedicated spa teams ensure that each visit enhances the guest’s well-being. With more than 85 spas across the country, guests of Woodhouse are guaranteed the same high-quality signature services and luxurious experiences regardless of location. For more information, please visit www.woodhousespas.com. Access Woodhouse Spa images here. Sales Contact: Aldo Celeste  VP Spa Development & Sales KNESKO Skin 800-454-3091×104 [email protected] Media Contact: Nancy Griffin Principal Contento Marketing 415.987.0012 [email protected] – [...] Read more...
Founder Jordan Person Celebrates Over a Decade of Advocacy & Innovation in Cannabis Wellness LONGMONT, CO – Primal Therapeutics Spa, a groundbreaking cannabis-infused wellness destination, is set to open in Longmont, Colorado, by summer 2025. This marks a historic moment as one of the first approved cannabis hospitality businesses in the city. The spa is an expansion of Primal Therapeutics, a mobile cannabis spa service that has provided plant-based healing for 11 years.  “This is the culmination of more than a decade of work establishing cannabis as a recognized modality in the spa industry,” said Jordan Person, founder of Primal Therapeutics Spa. “Longmont’s approval of cannabis hospitality businesses is a milestone not just for us, but for the entire wellness industry.”  Person spent the past year actively advocating for the city’s cannabis hospitality ordinance, helping pave the way for businesses like hers. The spa will exclusively feature organic, THC-infused Primal Healing products and offer a curated menu of treatments. Guests can indulge in services such as the Green Goddess Facial, the THC Deep Relief Sports Massage, and the Full Spectrum Revival Head-to-Toe Package, all designed to promote relaxation, pain relief, and skin health through cannabis-infused products. Sustainability and community engagement are at the heart of the business, ensuring an experience that is both luxurious and eco-conscious.  Primal Therapeutics Spa aims to provide a safe, serene, and elevated wellness experience, making cannabis-infused treatments more accessible and widely accepted in holistic healing.  ###  For updates, interview requests, or investment inquiries, please contact:  Jordan Person  [email protected]  (719) 429-7651  primaltherapeuticsspa.com | primaltherapeutics.com – [...] Read more...
Introduction  In the spa industry, providing a seamless and relaxing experience is key to customer satisfaction. One part of this experience that is often missed is the payment process. Using a credit card terminal can make things run more smoothly, allowing spa businesses to process payments quickly and securely. As technology evolves, wireless credit card terminals have become increasingly popular due to their convenience and flexibility. These devices not only streamline the payment process but also offer many benefits that can improve experiences for both customers and staff.  What is a Credit Card Terminal?  A credit card terminal is a device that allows businesses to accept credit and debit card payments. It typically reads the card’s information, processes the transaction, and talks to the bank to approve the payment. Over the years, payment terminals have changed a lot. Initially, they were bulky and required a wired connection to function. However, improvements in technology have led to the creation of smaller and wireless options. For a detailed history of payment methods, check out an insightful overview by Britannica.  Benefits of Wireless Credit Card Terminals  In the fast-paced world of spa services, making things run smoothly and keeping customers happy are important. Wireless credit card terminals offer many benefits that meet these needs. Here’s why they are a smart choice for spas:  Convenience and Mobility: Wireless terminals allow staff to process payments anywhere in the spa, providing flexibility and ease for both employees and customers. These readers can be brought directly to the customer, whether they are in a treatment room or the lounge area, ensuring a smooth and uninterrupted service.  Faster Transactions: By reducing transaction times, these terminals help in speeding up the checkout process, leading to happier clients. With the ability to process payments quickly, customers spend less time waiting, which enhances their overall experience.  Enhanced Customer Satisfaction: Quick and seamless transactions contribute to a positive customer experience, encouraging repeat visits.  Boosting Customer Loyalty: A good payment experience can make customers want to come back again, as satisfied customers are more likely to return.  Incorporating wireless credit card terminals in your spa not only streamlines operations but also elevates the customer experience, making it a win-win for both the business and its clients.  Security in Credit Card Processing Terminals  In today’s digital world, making sure credit card terminals are safe is very important. As spas handle numerous transactions daily, keeping customer data safe is a top priority. Modern payment terminals are made with strong safety features to keep important information safe. According to Stripe’s guide on payment security, these terminals use encryption and tokenization to secure transactions. This means that the data is scrambled and only accessible to authorized parties, reducing the risk of fraud.  Encryption: Converts data into a secure code to prevent unauthorized access.  Tokenization: Replaces sensitive card details with unique identifiers, minimizing exposure.  PCI Compliance: Ensures that terminals meet industry standards for handling cardholder information safely.  By choosing a secure credit card terminal, spa owners can protect their business and build trust with their clients.  Choosing the Right Payment Terminal for Your Spa  Picking the right credit card machine for your spa is important for smooth operations. Here are some tips to help you make the right choice:  Size and Portability: Consider a compact, portable credit card reader that can easily move around the spa.  Ease of Use: Choose an easy-to-use setup that staff can quickly learn and operate.  Integration: Ensure the terminal can integrate with your existing systems for smooth operations.  Payment Methods: Opt for a terminal that works with different payment types, including contactless and mobile payments. For affordable options, check out the selection at DCCSupply.  By keeping these factors in mind, spa owners can find a payment terminal that enhances both efficiency and customer satisfaction. Investing in a suitable credit card machine not only streamlines transactions but also supports the overall growth of the spa business.  Future Trends in Payment Technology  Payment technology is always changing, and staying ahead of these changes can be vital for spa businesses. As we look towards the future, new trends are coming up that could change how payments are done.  Contactless Payments: The use of contactless credit card machines is on the rise, allowing for faster and more hygienic transactions. This technology is becoming a standard expectation among customers.  Mobile Wallet Integration: With the growing popularity of mobile wallets like Apple Pay and Google Wallet, integrating these options into your payment terminal can enhance customer convenience.  Biometric Authentication: Future payment systems may increasingly rely on biometric data, such as fingerprints or facial recognition, to ensure secure transactions.  AI and Machine Learning: Artificial intelligence is being used to improve fraud detection and personalize customer experiences, making transactions safer and more efficient.  To stay competitive, spa owners should consider these trends and how they might integrate them into their operations. For more insights on future payment trends, you can explore PwC’s comprehensive guide.  Why This Matters to Your Spa Business  Staying updated with payment technology trends is not just about being up-to-date; it’s about improving your spa’s operations and making customers happy. Here’s why it matters:  Improved Efficiency: New payment systems can make operations smoother, reducing wait times and freeing up staff to focus on providing exceptional service.  Enhanced Customer Experience: Offering the latest payment options can lead to faster checkouts and a more pleasant experience, encouraging repeat visits.  Increased Security: Advanced credit card processing terminals offer robust security features, protecting both your business and your customers from fraud.  Competitive Edge: Being ahead in technology can make your spa stand out from others, attracting tech-savvy clients.  As a next step, spa owners should consider researching and investing in modern payment solutions that align with these trends. For additional insights on accepting contactless payments in your spa, check out Spa Industry Association.  [...] Read more...
Allan chats with Angela Martin, owner of Liv & B about her handcrafted jewelry brand and products! See more at livandb.com Get it on: iTunes Podbean Spotify [...] Read more...
Smart skincare featuring time-release encapsulation for “Your Everchanging Skin” earns numerous international awards and the trust of over 1,700 spa professionals worldwide. (Heiloo, Netherlands)— February 25, 2025. LOOkX, a globally recognized clinical skincare brand utilizing innovative techniques, is excited to announce its launch in the U.S. market. The brand’s “smart skincare” approach to optimizing skin health includes time-released encapsulation and multi-tasking products, earning LOOkX numerous international awards and the trust of more than 1,700 skin experts worldwide. Known for its unique combination of retinol and plant stem cells, LOOkX offers 34 streamlined SKUs that address multiple skincare needs with a single product. All products are vegan and ECOCERT certified, meeting stringent requirements that exceed the strict safety, health, and environmental protection standards of the European Union, which bans over 100 ingredients permitted in the U.S. “We are thrilled to bring LOOkX to the U.S. market,” said founder and CEO Cindy van der Peet, who established the brand in 1999. “LOOkX’s smart skincare features advanced formulations that focus on ‘skin moods’ instead of fixed skin types. Skin changes frequently due to exposure, such as cold weather, stress, or hormonal changes like menopause. Our products instinctively support you daily — think of it as AI for skin health, providing the appropriate amount based on individual skin requirements.” The brand’s innovative method utilizing a proprietary encapsulation process for time-released effectiveness, supporting your skin throughout the day. Plant stem cells are combined with active ingredients like retinol, vitamin C, niacinamide, and hyaluronic acid to address every skin type. Each product serves multiple functions and is designed to address at least three skincare concerns simultaneously. The customer-centric team of experts in the US has a strong initiative to educate teams on the brand and provide a superior guest experience, including: Luxurious European protocols and cabin-sized products ECOCERT certified, vegan and cruelty-free Refillable and biodegradable packaging with mask, cleansers and toners Distinctive experience while maintaining consistent treatment costs Extensive product knowledge, customizations and massage techniques Marketing tools, including social media assets and quarterly promotions Dedicated Account Managers About LOOkX LOOkX Skincare is a science-based brand from the Netherlands, formulated in our lab on the Swiss Riviera. Committed to clean beauty and environmental responsibility, we offer transparent, clean beauty solutions focused on skin health for all skin types by utilizing time-released encapsulated ingredients that penetrate the deeper layers of the skin for visible results. All LOOkX products are EU-certified, ensuring that our formulations meet the strict safety, health, and environmental protection standards of the European Union. https://lookxskincare.com Sales Contact: Tiffany Maskiell Director of National Accounts LOOkX U.S. [email protected] (855) LOOkXUS Media Contact: Nancy Griffin Principal Contento Marketing [email protected] (415) 987.0012 – [...] Read more...
Customized Couples Aromatherapy Bath Experience builds on retail and back bar and bespoke in-room personal care amenities in 54 rooms and suites. Sedona, Ariz. (February 6, 2025) – Body Bliss Intentional Aromatherapy is delighted to announce a new collaboration with Alila Ventana Big Sur to provide products and rituals for Intertwined Essence, a unique, personalized in-spa bath service designed specifically for couples. This bespoke experience allows guests to choose from four distinct Luxe Bath Burst options—Lavender, Eucalyptus, Rosemary, or Orange—and combine them in a copper soaking tub for two, creating a ritual of togetherness. As a luxury, inclusive spa catering to couples, Alila Ventana Big Sur offers unparalleled opportunities to celebrate milestones in a serene and natural setting. The Luxe Bath Burst couples experience will take place in Alila Ventana’s stunning outdoor cabanas, featuring hammered copper soaking tubs overlooking the majestic redwood forest. Following the bath, couples can enjoy massages that incorporate the combined aroma, further enhancing the sensory journey.  Michael Jastrzebski, who joined the property in January 2024, is the visionary behind the new aromatherapy ritual, stressing the spa’s commitment to crafting meaningful experiences for couples.   “I wanted our guests to deepen their connection with each other and come together in a symbolic way. Each guest chooses from four distinct aroma profiles, which are elegantly presented. The couple then pours the Bath Bursts into the tub together, symbolizing unity and creating a custom aromatherapy blend specific to them,” said Jastrzebski.  Jeff Winter, a longtime Body Bliss account manager specializing in new development, worked with Jastrzebski to create the back bar products, suggesting scents that would resonate with guests, and the intentions behind them. The two met at the 2024 ISPA Conference and made plans to take the Body Bliss/Alila Ventana partnership to new heights.    “The Luxe Bath Burst is designed to enhance the sensory experience—the powder fizzes like a bath bomb using only natural ingredients and pure essential oils, forming fluffy aromatherapy bubbles when poured into the bathtub. The experience leaves guests delighted with their “bubble bath” and their skin feeling silky smooth with its creamy buttermilk and jojoba oil base.”  As the winner of the American Spa Professional Choice for Favorite Private Label since 2020, Body Bliss is known throughout the spa industry for bringing clients’ visions to life. The Luxe Bath Burst Couples Ritual builds on Body Bliss’ private label partnership with Alila Ventana. The Spearmint Rosemary shampoo, conditioner and body wash are available in all 54 rooms and suites and are one of the Spa’s most requested retail items.  About Body Bliss™ Intentional Aromatherapy®  Sedona-based Body Bliss™ Intentional Aromatherapy® is a leading manufacturer of natural and therapeutic spa products. Prestigious resort partners like Enchantment Group, Four Seasons, Hyatt, Miraval, Lodge at Woodloch and The Ritz Carlton count on Body Bliss for a wide range of spa solutions. Body Bliss sources raw essential oils and botanicals from around the globe and in our “backyard” in the Southwestern desert. All handcrafted Body Bliss™ products are made in the USA with organic and wild crafted ingredients, Non-GMO, and free of artificial color, fragrance, parabens and sulfates. www.bodybliss.com.  About Alila Ventana Big Sur  Alila Ventana Big Sur is an iconic resort in the heart of the rugged landscape of California’s Central Coast, perched at the edge of the continent overlooking the majestic Pacific coastline. Set among 160 acres with rolling meadows, towering redwoods and ocean views, the intimate resort features 54 guestrooms, suites and villas, Spa Alila, two pools with outdoor Japanese hot baths, The Sur House restaurant, Social House, the Glass House Gallery and 12,000 square feet of event and meeting space. Complimentary guest experiences include daily guided walks through the stunning Big Sur landscape, yoga, Tai Chi classes, wine and cheese tastings and more. Guests can enjoy mind-body-soul experiences through the resort’s Alila Experience Program, or try a rustic-luxury twist on camping at the Ventana glamping sites. For more information, visit www.ventanabigsur.com. Follow Ventana Big Sur on Facebook at Ventana BigSur and Instagram @VentanaBigSur.  Sales Contact: Jeff Winter Account Manager Body Bliss [email protected] 520.225.0687 Media Contact: Nancy Griffin Principal Contento Marketing [email protected] 415.987.0012 – [...] Read more...
Massage therapy is widely recognized for its benefits in pain relief, stress reduction, and overall wellness. However, if you’re a Medicare recipient or considering enrolling, you may be wondering: Does Medicare cover massage therapy? The answer depends on the type of Medicare plan you have. Below, we break down what is and isn’t covered, alternative pain management options, and how you can verify your coverage. Does Original Medicare (Part A & Part B) Cover Massage Therapy? The short answer is no—Original Medicare does not cover massage therapy. Medicare Part A covers hospital stays, skilled nursing care, and hospice but does not include massage therapy. Medicare Part B covers outpatient care, doctor visits, and preventive services, but massage therapy is considered an alternative treatment and is not included in covered services. Why Doesn’t Medicare Cover Massage Therapy? Medicare only covers treatments that are deemed medically necessary by a healthcare provider and approved under Medicare guidelines. Since massage therapy is categorized as a holistic or alternative treatment, it does not meet Medicare’s eligibility criteria for coverage. Can Medicare Advantage (Part C) Cover Massage Therapy? While Original Medicare doesn’t cover massage therapy, some Medicare Advantage (Part C) plans may offer limited coverage. Medicare Advantage plans are offered by private insurance companies and can include additional benefits, such as: ✔ Chiropractic care✔ Acupuncture (for chronic low back pain)✔ Physical therapy✔ Massage therapy (in some cases) Coverage varies by provider, so it’s important to check with your plan administrator to determine if massage therapy is included and under what conditions. Alternatives to Massage Therapy That Medicare Covers If you’re looking for pain relief options, Medicare does cover some alternative treatments that might provide similar benefits, including: 1. Physical Therapy ✔ Covered under Medicare Part B✔ Helps improve mobility, relieve pain, and restore function✔ Requires a prescription from a healthcare provider Learn more about Medicare coverage for physical therapy 2. Chiropractic Care ✔ Covers spinal manipulations for subluxation (misalignment)✔ Does not cover massage therapy performed by a chiropractor Medicare’s official page on chiropractic care 3. Acupuncture ✔ Medicare covers up to 12 sessions per year for chronic low back pain✔ Additional sessions may be approved if improvement is shown More details on Medicare’s acupuncture coverage How to Check If Your Medicare Plan Covers Massage Therapy If you’re interested in massage therapy as part of your healthcare plan, follow these steps to confirm whether your Medicare Advantage plan offers coverage: 1. Review Your Plan Documents Check your plan’s Evidence of Coverage (EOC) for details on massage therapy benefits. Look under “additional benefits” or “alternative therapies.” 2. Call Your Insurance Provider Find the customer service number on the back of your insurance card. Ask: “Does my Medicare Advantage plan cover massage therapy?” “If so, what conditions must be met for coverage?” 3. Ask Your Doctor for a Recommendation Some plans require a doctor’s prescription to qualify for massage therapy coverage. If your plan includes massage therapy, your doctor may help justify it as a medical necessity. FAQs About Medicare and Massage Therapy Does Medicare Cover Massage Therapy for Chronic Pain? No, Original Medicare does not cover massage therapy, even for chronic pain. Some Medicare Advantage plans may provide coverage if prescribed by a doctor. Are There Any Medicare Supplement (Medigap) Plans That Cover Massage Therapy? No, Medigap plans help cover out-of-pocket costs like deductibles and copays but do not expand Medicare’s list of covered services. What Are My Options If Medicare Doesn’t Cover Massage Therapy? Look into Medicare Advantage plans that offer alternative therapies. Check with local clinics or wellness centers that provide discounts for seniors. Consider health savings accounts (HSAs) or flexible spending accounts (FSAs) if you have a secondary insurance plan. Final Thoughts While Original Medicare does not cover massage therapy, some Medicare Advantage plans may provide limited benefits. If you’re exploring pain relief or alternative treatments, Medicare does cover physical therapy, chiropractic care, and acupuncture, which may serve as alternatives. Before booking a massage therapy session, be sure to contact your insurance provider to confirm eligibility and out-of-pocket costs. Helpful Resources ✔ Medicare’s Official Coverage Page✔ Medicare Plan Finder – Compare Plans✔ Chronic Pain Management & Alternative Therapy – [...] Read more...
The Wellsystem Wave is an advanced automated massage table that combines AI technology with innovative airless water jets to provide expert-level massages while keeping users comfortably dry. Its ultra-quiet design ensures uninterrupted relaxation, and the maintenance-free airless system eliminates the need for refilling or cleaning, offering a long-lasting and hassle-free experience. Key Benefits: Promotes full-body relaxation and increases circulation. Boosts energy levels and relieves muscle tension. User-friendly interface allows for easy customization of massage sessions. From Wellness JK click here for more info – [...] Read more...
New York-made Korean-inspired skincare, award-winning and results-driven facial protocols, and founder-led training provide 360-degree support  (New York, NY) – February 5, 2025 – Savor Beauty, the New York-based skincare brand renowned for its Korean beauty-inspired facials, has launched a turnkey “Glass Skin” facial program for select resorts, day spas and medical spas. The initiative equips spa directors and estheticians with Savor’s iconic products, treatment protocols, and support from founder Angela Jia Kim. Spa partners have access to a menu of the award-winning facials offered at Kim’s two Savor Spas in New York City – named “Best of New York” by The New York Times, Vogue, and Goop. “Our concept of Korean Beauty isn’t a trend – it’s a proven model for skin health. Now, we’re empowering others to build client loyalty through rituals – not just facials,” says Kim.  Program Highlights   Award-winning and results-driven facial protocols including the Glass Skin Facial and Carrot Rose Co10 Age Defense Facial and seasonal facials like the Valentine’s Day Velvet Rose Caviar Peptide Facia Korean Beauty Techniques: Step-by-step guides for signature rituals like popular facial lift massage – featuring core elements of Savor’s “mul-gwang” (radiant glow) method. In-demand retail products featured in the national press. Five-step numbered products and Discovery Travel Kits make home care easy and intuitive. Spa marketing and rebooking scripts, secrets, and LOVER sales system. “Lunch & Learn” founder-led live trainings and video Product Knowledge trainings. Retail-ready shelf displays, promotions and retail/marketing gifts for you and your guests throughout the year. Access to Savor Beauty Esthetician School and esthetics training videos. Minimal carbon footprint: Eco-friendly and sustainable practices with small-batched products and zero-waste packaging. Founder’s Vision   As a former concert pianist, a bad reaction to a “natural” cream before going on stage caused Kim to completely rethink skincare. “I started mixing my own formulas in my kitchen, inspired by the Korean beauty rituals I grew up with—layering hydration, using nutrient-rich botanicals, and treating skincare as self-care. What started as a personal passion turned into Savor Beauty, and the NYC spas naturally followed. I love formulating products that truly heal the skin and working with my team to design facial rituals that bring these fresh products to life.” Kim enjoys sharing her secrets for running a successful business and daily rituals to avoid burn-out in the challenging spa industry. She is the author of Radical Radiance: 12 Weeks of Self-Love Rituals to Manifest Abundance, Beauty, and Joy. Her Savor Beauty Self-Care Planner has sold more than 100,000 copies.  The Omega Wellness Center at the Omega Institute for Holistic Studies in Rhinebeck, New York, is an ideal partner, aligning perfectly with Savor Beauty’s philosophy of holistic skin health and sustainability. “At the Omega Wellness Center, we take a holistic approach to health and well-being, from the products we select to the wellness services we provide to the healthy lifestyle choices we aim to inspire. We’re thrilled to have discovered Savor Beauty’s organic, plant-based formulas, which are not only in alignment with Omega’s commitment to sustainability but easy to incorporate into our treatment options,” according to Michele Gibson, Manager at the Omega Wellness Center Manager.  About Savor Beauty  Savor Beauty is an award-winning, natural skincare line inspired by Korean self-care rituals. Using certified organic, plant-based ingredients, these high-efficacy clean formulas are handcrafted locally in small batches in Hudson Valley, NY and designed to holistically boost the skin’s radiance. Sustainability is built into Savor Beauty; products contain no toxins, sulfates, or parabens, recyclable packaging is minimalist and there are no excess boxes or plastic.  Savor operates two facial spas in New York City, recognized as best in class by national media outlets like Allure, ELLE, Oprah, People, The New York Times, and Well+Good.  ### Interview with Angela Jia Kim available upon request. Media Contact: Nancy Griffin, Principal Contento Marketing [email protected] 415.987.0012  – [...] Read more...
A ruby red with magenta shimmer. Dazzle Dry is a revolutionary lacquer manicure system, scientifically formulated without the compromises of industry norms. Elevate your nail game with products that prioritize your health, respect your time and empower your individual impact on the world. From Dazzle Dry click here for more – [...] Read more...
Integrating infrared sauna technology into your business can offer numerous advantages, both for your clientele’s well-being and your company’s growth. Infrared saunas use infrared light to heat the body directly, providing a range of health benefits that can enhance your service offerings. Health Benefits of Infrared Saunas Improved Heart Health: Regular sessions can enhance cardiovascular function by increasing heart rate and improving circulation, similar to moderate exercise. Muscle Recovery and Pain Relief: Infrared heat helps alleviate muscle soreness and joint pain by reducing inflammation and promoting blood flow. Detoxification: The deep penetrating heat induces sweating, which aids in eliminating toxins from the body. Stress Reduction and Better Sleep: Regular use promotes relaxation, reduces stress levels, and can lead to improved sleep quality. Skin Rejuvenation: Enhanced circulation from infrared heat can lead to clearer, healthier skin by promoting the removal of impurities and dead skin cells. Business Advantages of Infrared Sauna Technology Adding infrared saunas to your business not only enhances your service offerings but also offers multiple strategic advantages that can lead to increased profitability and long-term growth. 1. Create a New Revenue Stream Offering sauna sessions as part of your services provides a new source of revenue. You can structure this offering to fit your business model, such as offering individual sessions, packages, memberships, or add-ons to existing services. Since infrared saunas appeal to a wide demographic—including wellness seekers, athletes, and clients with chronic pain—this can broaden your client base and increase foot traffic. Many businesses also use tiered pricing to boost earnings. For example, offering premium “detox and recovery” packages with sauna sessions, aromatherapy, and cooling treatments can appeal to clients seeking a complete wellness experience. 2. Low Maintenance and Operating Costs Compared to other equipment investments, infrared saunas are remarkably low maintenance. They require simple cleaning and upkeep, such as wiping down surfaces and occasionally replacing infrared heaters after extensive use. Additionally, infrared saunas use less electricity than traditional steam saunas, leading to lower energy costs. Businesses with tight operational budgets can appreciate the long-term cost savings associated with low-maintenance technology. Infrared saunas also have a long product lifespan, meaning fewer repair or replacement costs over time. 3. Stay Ahead with Innovative Wellness Offerings In today’s competitive market, offering cutting-edge wellness technology helps position your business as an industry leader. Infrared saunas have become highly sought after due to their perceived health benefits, including pain relief, detoxification, and stress reduction. By incorporating them into your services, you attract trend-conscious customers who value the latest advancements in wellness. You can also use your innovation to enhance marketing efforts, highlighting the scientifically backed benefits of infrared therapy. Being known as a forward-thinking business boosts your brand’s reputation and visibility in the local market. 4. Increased Client Satisfaction and Retention Clients appreciate services that enhance their health and relaxation. Offering amenities like infrared saunas increases the overall value of their visit, encouraging longer stays and repeat appointments. Many clients report that sauna use leads to improved physical recovery, better sleep, and reduced stress—outcomes that create positive word-of-mouth marketing for your business. High client satisfaction also directly impacts retention. When clients perceive that your business cares about their long-term well-being, they are more likely to stay loyal, purchase service packages, and refer others to your business. 5. Expand Your Offerings with Complementary Services Infrared saunas integrate well with other services you may already offer. For example: Massage Therapy: Offer a pre-massage sauna session to relax muscles and enhance the benefits of the massage. Skin Care Treatments: Pair sauna sessions with facials or body scrubs to improve detoxification and circulation. Fitness and Recovery Programs: Athletes and fitness enthusiasts often seek recovery solutions. Infrared heat can complement programs aimed at reducing muscle soreness and improving flexibility. Cross-promoting these complementary services creates added value for clients and drives higher sales per visit. Explore Clearlight® Saunas for Your Business If you’re considering adding infrared sauna technology to your business, it’s essential to choose a trusted provider known for innovation, safety, and proven wellness benefits. Clearlight® Saunas, a leader in the industry, offers commercial-grade infrared saunas designed to meet the unique needs of wellness centers, spas, gyms, and medical practices. Clearlight’s commercial saunas are built with advanced heating technology, high-quality craftsmanship, and eco-friendly materials, ensuring maximum client comfort and effective performance. Their saunas are designed to provide optimal infrared therapy while maintaining low EMF (electromagnetic field) exposure for safety and wellness. To learn more about Clearlight® Saunas and their commercial solutions, visit their official website. By partnering with a reputable provider like Clearlight®, you can confidently integrate this powerful wellness tool into your business and provide lasting health benefits for your clients. – [...] Read more...
LAS VEGAS, NV – January 31, 2025 – Las Vegas Market delivered renewed optimism throughout all key categories this Winter, with buyers and sellers alike sighting strong order writing, broader resources and undeniable industry connection at the west coast’s leading Market, January 26-30, 2025, at World Market Center Las Vegas.    “Whether you’re a gift shop owner looking for trends and inventory, a furniture retailer restocking your floor or an interior designer managing residential and commercial projects, Las Vegas Market provided something for every buyer,” said Jon Pertchik, ANDMORESM CEO. “Las Vegas was a testament to the power of optimism, unity and rebound across the industries that we serve.” Buyers and Industry Groups Find New Product, Education and Revamped Market Experiences The Winter 2025 edition of Las Vegas Market served four key industries – bedding, furniture, gift and home décor – with each category citing notable resource gains to satisfy every buyer. Retailers and designers from all 50 states and more than 60 countries found refreshed product and experiential programming to be just a few of the best features of the buying event. Buyers looking to replenish inventory left World Market Center both satisfied and inspired. “Las Vegas Market has been pure magic!” said Amariz Interiors, a Houston, TX-based interior design studio in an Instagram post. “Every corner was filled with inspiration: beautiful designs, innovative trends and endless creativity. Staying up to date with the latest in the world of interiors is what allows me to bring the very best to my clients, and this experience has been nothing short of incredible.” Brad Priest, creative director and owner of J&B Home Décor & Gifts in Elkhart, IN, raved of Las Vegas Market’s continued impact on his business. “January 2025 marks my 19th Las Vegas Market. This is my number one choice for so many reasons – the energy, the excitement, the special and unique pieces that are offered. My shoppers look forward to me going to Las Vegas Market, because they know I’ll return with amazing finds across home décor, gift and gourmet treats.” In addition to refreshed products, Las Vegas Market used the new year as an opportunity to transform the onsite experience. Complimentary massages, morning mimosas and nightly themed gatherings ensured that the positive energy from showrooms and temporary exhibits carried into all corners of campus. Delia Chatwin of The Lifestyle Collective in Orem, UT, noted, “We’ve noticed a unique energy at this Market – between the live music, organic conversations and parties, there’s an unmistakable liveliness here.” Onsite education offered business insights and trendspotting tips throughout Market week. Highlights included a Create & Cultivate Business Bootcamp, engaging business owners on entrepreneurship and building a community and an American Society of Interior Designers (ASID) standing-room-only seminar, The Future of Interior Design: Unveiling ASID’s 2025 Key Trends, signaling a growing interest in valuable industry research. “We were delighted by the overwhelmingly enthusiastic response to our trend conversation at Las Vegas Market,” said Lindsey Koren, ASID communications director. “Being able to bring the right voices together in a crowded room to explore shifts in lifestyles, work and societal trends is a true testament to the power of collaboration and trailblazing research.” Las Vegas Exhibitors Cite Sales Rebounds, Increased Connections Many of Las Vegas Market’s more than 3,500 exhibitors discovered a renewed sense of optimism as sales and new accounts permeated the Winter Market. Gift exhibitors boasted transformative sales and high energy throughout the week, noting a fruitful Market season. Emalee Hoffman, CMA vice president, sales, said, “We’re really seeing a reenergization in Las Vegas – customers are happy with the return of Mud Pie, remodels across our brands bring fun pops of energy and little details around the showroom truly make a difference in the showroom experience. Every year, we say that Christmas always comes, and in terms of sales, energy and overall sentiment, Christmas definitely came this Market.” In seasonal gifts, RAZ Imports welcomed buyers from key regions with a warm reception to more than 1,500 new items this season. Debbie Galante, director of sales, said, “Las Vegas is where we meet our western buyer base – we draw retailers from California and Arizona to the Rocky Mountains and Pacific Northwest. We’re seeing sales increases year-over-year, so we’re excited to report a successful show.” Celebrating its debut in Las Vegas Market, Rock House Farm Designer Brands – including Century; Hancock and Moore; Hickory Chair; Highland House; Jessica Charles; and Maitland Smith – cited an abundant Winter Market with the opportunity to get in front of clients never-before-seen. “Our first Las Vegas Market was marked by strong traffic full of retailers and designers who’d never visited one of our showrooms before,” said Alex Shuford, RHF Investments CEO. “Having a year-round presence in Las Vegas will put us in significantly more western design projects.” As THE national bedding market in the United States, E.S. Kluft & Company identified Las Vegas Market as a key event in maintaining its business. Magali Castillo, VP marketing, said, “Las Vegas Market is a critical show for us. We see customers from all over the world here, and 2025 is already looking positive. Las Vegas really is the reference for the entire bedding industry.” In the Expo at World Market Center Las Vegas, many of the 450+ tradeshow exhibitors the Market as a platform for exposure. “Since we’re based in the Midwest, it’s such a great opportunity to show here in Las Vegas and diversify our customer mix,” said Hannah Thome, Milkhouse Candle Co. sales and development manager. “Winning a Market Snapshot award and hosting a candle activation also truly helps to get us in front of new clients and see what people are excited about.” First-time exhibitor, Jamie Lovelynn, founder of Jamie Lovelynn Fine Art Photography in Hermosa Beach, CA, added, “A designer recommended I exhibit at Las Vegas Market, and I’m so glad I did. This has been a way for me to connect with people that I want to reach through my art.” As an extension of the market experience, ANDMORE launched a United for California fundraising campaign during its Winter markets. In partnership with Gift for Life, the initiative supports World Central Kitchen’s crisis-related hunger relief for California wildfire first responders and affected communities. The campaign has raised nearly $30,000 to date and will continue into ANDMORE’s February Apparel Markets. To learn more or donate, visit www.ANDMORE.com/CaliforniaWildfireRelief. The Summer 2025 Las Vegas Market runs July 27-31, 2025, at World Market Center Las Vegas. In addition to robust gift and home resources, Summer Market will also feature the first co-location of *Noted: The Greeting Card Expo as well as industry award events across furniture, bedding and stationery. For information and registration, visit LasVegasMarket.com. About Las Vegas Market: Las Vegas Market is the premier home furnishings and gift market in the western U.S., presenting 3,500 brands across furniture, home décor, bedding and gift categories, in three permanent showroom buildings and a purpose-built exhibit hall. This dynamic market destination attracts buyers from all 50 states and more than 80 countries, offering unmatched opportunities for cross-category commerce among these industries. Owned and operated by ANDMORE℠, Las Vegas Market is held semi-annually at World Market Center Las Vegas. LasVegasMarket.com. About ANDMORE℠: ANDMORE, a Blackstone portfolio company, empowers wholesale buyers and sellers to connect, grow and prosper through premier physical markets and design centers. The company operates over 20 million square feet of premium tradeshow and showroom space, hosting live events in Atlanta, High Point, N.C., Las Vegas and New York City. Serving industries such as home décor, gift, furniture and apparel, ANDMORE supports the global B2B community through its unmatched marketplace experiences. ANDMORE.com. ANDMORE Media Contacts: Morgan Ford, 412.877.0576 or [email protected] Cathy Steel, 203.340.9251 or [email protected] [...] Read more...
Second Consecutive ISPA New Product Award for Facial Skin Care and Body Care Underscores KNESKO’s Commitment to Holistic Wellness Solutions for Spa Partners — — KNESKO Skin, a leader in advanced skincare solutions, proudly announces that its Body Serum from the iconic Gold Repair Collection has won the ISPA Innovate Award from the International SPA Association. This recognition marks the second consecutive year that KNESKO has been honored with an ISPA Innovate Award, winning Best New Product 2023 for Facial Skincare and Best New Product for Body Care in 2024. These back-to-back wins underscore the brand’s dedication to providing groundbreaking wellness solutions for its spa partners worldwide. Lejla Cas, founder of KNESKO Skin, esthetician and Reiki Master, will accept the prestigious award on the mainstage at the 2025 ISPA Conference at the Broadmoor March 11-13. After several years of developing and testing, Cas launched the results-driven Gold Repair Body Collection in May of 2024.  “We are deeply touched that ISPA members have recognized us for the second year in a row and incredibly honored that our Body Serum won the Best New Product Award for Body Care,” said Cas. “This recognition reinforces our commitment to innovation and our mission to provide our spa partners with products that elevate their wellness offerings. Our team continues to prioritize quality, performance, and a wellness approach to skincare, and this award serves as a testament to the hard work and passion behind our products.” The KNESKO Body Serum features facial-quality active ingredients, including vitamin C, caffeine, and a tri-peptide complex optimized by the brand’s proprietary Gemclinical® Technology to enhance the formula’s sculpting effect. It is designed to visibly smooth, tighten, and firm the body’s skin. Alexis Haley, Director of Spa and Recreation at The Ritz-Carlton Bacara, Santa Barbara, offers the Golden Hour Massage featuring the Body Serum and Cream: “The products truly sell themselves. We not only drive relaxation, we drive results.” Additional accolades in 2024 include KNESKO’s receipt of LA Mag’s Best of Beauty Award and a Spa & Wellness MexiCaribe Award for Best Body Serum, and a sustainability certification from Positive Luxury. About KNESKO Skin KNESKO Skin is a luxury skincare brand known for its unique approach to wellness and beauty. The brand’s iconic masks, serums and body products combine ancient healing traditions with cutting-edge science to deliver results-driven skincare solutions. Efficacy along with strong brand recognition and a commitment to eco-beauty make it a favorite with luxury spa partners globally including Fairmont, Four Seasons, MGM Resorts, St. Regis and The Ritz-Carlton. KNESKO supports 1% for the Planet and One Tree Planted—planting more than 84,000 trees to date. Visit www.knesko.com. Get social with us @KNESKOSKIN @MRSKNESKO #HOWIKNESKO #KNESKOSPADESTINATIONS VP Spa Development & Sales ### Sales Contact: Aldo Celeste VP Spa Development & Sales – Americas  KNESKO Skin 800-454-3091×104 [email protected] Media Contact: Nancy Griffin Principal Contento Marketing 415.987.0012 [email protected] – [...] Read more...
Few of us lead stress-free lives. In fact, most people with careers and families will say that they’re perpetually tired. Observing anyone’s daily routine, it is easy to notice signs of fatigue throughout the work week — it’s hard to stay well-rested all the time. However, that doesn’t mean people must change their lifestyle drastically to address chronic fatigue. While some basic healthy changes are always necessary, other ways exist to relieve stress and tension. With this in mind, here is how spa professionals can help their clients reduce fatigue and what else they need to do to feel better daily.   What Should I Do To Reduce Fatigue — Beside Spas?  There are many benefits of spa treatments for stress relief and fatigue reduction. A spa can provide temporary relief, which can be immensely beneficial when dealing with chronic fatigue. However, its effectiveness also depends on the source of the client’s tiredness. A spa can do wonders if they’re tired due to every day tensions. However, stress and fatigue may also become chronic due to mental illness and associated issues.   To reduce fatigue, one needs to work on their wellness in general. For instance, Georgia ranks as the 7th most stressed state in the U.S., with work-related stress and lengthy commutes being major contributing factors. Prioritizing wellness is more important than ever. Beyond traditional spa treatments, incorporating services focused on mental health treatment can address deeper issues and promote overall well-being, ensuring physical and emotional rejuvenation.  Benefits of Spa Treatments for Fatigue Reduction  If people aim to change their lifestyle to a healthier one, using a spa’s wellness offerings will help them achieve their goals quickly. Regardless of the source of fatigue, a spa treatment can provide immense temporary relief and give the energy needed to be productive throughout the day.   Combining warm water, expert massages, and aromatherapy will help with physical and mental fatigue. And it’s not just about the spa treatment itself — it’s also about how it’s done.   If someone goes to the spa alone and leaves their phone with other belongings, the spa will become a great little getaway from everyday life. It represents a short break from calls, messages, work, and home obligations — and an opportunity to have a moment for themselves. With the busy lifestyles most of us lead these days; we rarely get the opportunity for some “me time”. And when we do, it’s rarely as relaxing as a spa!   With the mental clarity achievable after just one spa treatment, many people will appreciate the renewed energy they need to be their best version for the rest of the day.   Pain and Tension Relief  Depending on one’s work and lifestyle, one may experience more muscle tension than others. People who work physically demanding jobs often suffer from it, along with people recovering from serious injuries.   Unfortunately, a certain amount of chronic pain is almost a given in both situations. Chronic pain can be a huge source of fatigue when people still need to go to work, take care of their families, and fulfill other obligations. It takes a lot of energy to keep going with daily life.   Luckily, spa treatments can do wonders for muscle tension and chronic pain. Regular spa treatments can positively affect blood circulation — potentially reducing tension and muscle pain in problem areas.   For the same reason, professional athletes always use spa treatments to relax sore muscles after intense workouts.   To get the maximum effect for clients, ask them to point out their problem areas to their spa therapist. Consequently, they’ll be able to provide targeted massages that help with fatigue and pain in specific parts of the body.   Healthier Sleep  This won’t come as a shock, but a lack of sleep is a major source of chronic fatigue. And it’s not just about the number of hours someone sleeps each night — the quality of sleep is just as important.   In most cases, insomnia and low-quality sleep can be reduced by eliminating sources of anxiety and tension. Spas can help address this issue by providing a dependable way to relax at any time. Ask anyone who’s been regularly visiting a spa, and they’ll say that their best night’s sleep was after a spa treatment.   The accompanying massages provide some much-needed comfort and stress relief, ultimately improving the length and quality of sleep.   Weight Loss  Gaining weight is one of the telltale signs of fatigue. After all, it’s hard to maintain a regular fitness routine if someone is constantly tired or stressed out. Dealing with this isn’t just important from the perspective of modern beauty standards. To maintain their health, people need to keep weight manageable.   Fortunately, spas can address these signs of fatigue as well. When they regularly visit a spa, a person’s skin pores will open up more often. As a result, they’ll sweat more during their workouts and detoxify their body more efficiently. In the long run, they’ll also retain less water and burn more calories.   Naturally, the word “workouts” is the operative word here. A spa won’t magically help reduce weight on its own — it can only help combined with a workout routine and a balanced diet.   Better Skin  While on the subject of skin pores, bear in mind that spa treatments will help skin maintain elasticity — resulting in a more natural look. Dry skin and wrinkles won’t appear as fast with regular spa visits.   Spa centers that provide access to spa facials with quality anti-aging products can gain a competitive advantage. This type of treatment can increase the amount of collagen on the face, helping skin retain its youthful look for longer.   Wrapping Up  Spa treatments can help address various signs of fatigue and, more importantly, their root causes. A spa regimen is the perfect addition to a healthy lifestyle, as it may positively impact everything from heart health and weight loss to mental clarity and focus.   — [...] Read more...
In a groundbreaking achievement, Splish Naturals has been named the Best Wellness Innovator of 2024 by Best of Best Review. Known for blending nature’s healing power with cutting-edge technology, Splish Naturals is transforming the way we approach holistic health, pain relief, and overall well-being. A Holistic Approach to Healing Since its founding in 2019, Splish Naturals has been on a mission to redefine wellness by combining all-natural ingredients with advanced therapies. Their innovative product line includes THC-free CBD balms and oils infused with food-grade terpenes for a pure, effective approach to pain relief and recovery. Looking ahead, the company plans to integrate wearable wellness devices, further elevating its commitment to addressing the root causes of discomfort and promoting sustainable health. But Splish Naturals isn’t just about physical relief—it’s about total well-being. Products like the Cooling Jade Eye Mask and gemstone-infused tools foster mental and emotional balance, making wellness a complete experience. Award-Winning Innovations The prestigious Best Wellness Innovator award recognizes Splish Naturals’ ability to push the boundaries of traditional wellness. Their standout products, such as the Rejuvenation & Chakra Mats, are a testament to this innovation. These mats incorporate Pulse Electromagnetic Field (PEMF) therapy, Far Infrared Heat, Red-Light Therapy, and more, offering comprehensive healing and relaxation. Other game-changing products, like the Rejuvilounger—a full-body relaxation device—and Grounding Mats, reconnect users with nature’s energy to promote mental clarity and balance. Built on Sustainability and Community At the heart of Splish Naturals’ success is a dedication to sustainability and community empowerment. The company produces its wellness products in small batches using sustainably sourced ingredients, ensuring high quality and minimal environmental impact. Their Heal Your Heroes Program exemplifies their community commitment. This initiative supports everyday heroes—teachers, healthcare workers, and first responders—by providing wellness tools to enhance their quality of life. Real Stories, Real Impact The real magic of Splish Naturals lies in the lives it touches. From athletes to wellness enthusiasts, customers rave about the transformative impact of the products. One user shares, “The Rejuvilounger has completely changed my recovery routine. It helps me relax and recover faster after workouts.” Another notes the stress-relieving benefits of the Chakra Mat: “After using it, I feel calmer and sleep better. It’s a game-changer.” What’s Next for Splish Naturals? The future of wellness at Splish Naturals looks bright. In 2025, the company plans to launch the Splish Naturals Connect App, which will allow users to track wellness progress, connect devices, and access guided meditation and mindfulness resources—all at their fingertips. Why Splish Naturals Stands Out From its groundbreaking product innovations to its eco-conscious practices and community-driven initiatives, Splish Naturals is setting a new gold standard for wellness. Their recognition as Best Wellness Innovator of 2024 solidifies their position as a leader in the industry. Whether you’re seeking relief from chronic pain, a boost in mental clarity, or a path to overall wellness, Splish Naturals offers solutions that help you thrive. About Splish Naturals Founded in 2019, Splish Naturals is a wellness brand dedicated to natural, science-backed solutions for pain relief, relaxation, and holistic healing. From PEMF therapy mats to topical balms and gemstone-infused tools, Splish Naturals empowers individuals to live healthier, more balanced lives—all while prioritizing sustainability and community impact. Explore more at www.splishnaturals.com or connect with them on social media: Instagram: @splishnaturals YouTube: Splish Naturals LinkedIn: Splish Naturals – [...] Read more...
In an ever-evolving industry like day spa, medical spa, massage, and wellness, staying ahead of trends, technologies, and best practices is crucial. One of the best ways to do this is by attending trade shows and events tailored to your field. These events not only provide unparalleled networking opportunities but also arm you with education and insights to help you grow your business and refine your craft. Why Attend Industry Trade Shows and Events? 1. Discover the Latest Trends and InnovationsTrade shows are the epicenter of new products, technologies, and techniques. Exhibitors showcase cutting-edge innovations that can help you elevate your services and stand out from the competition. 2. Networking OpportunitiesRub elbows with industry leaders, suppliers, and fellow practitioners. Building relationships at these events can lead to partnerships, collaborations, and mentorship opportunities that propel your career or business forward. 3. Continuing Education and TrainingMany events offer workshops, seminars, and hands-on training sessions. These opportunities are invaluable for expanding your skills, gaining new certifications, and staying compliant with industry regulations. 4. Inspiration and MotivationAttending a trade show is like hitting the refresh button. You’ll return to your business with renewed enthusiasm, armed with new ideas to implement and share with your team. 5. Business GrowthFrom marketing strategies to operational improvements, trade shows often feature expert panels and resources that can help you refine your business practices and increase profitability. What to Expect at Industry Trade Shows 1. Diverse ExhibitorsYou’ll find vendors offering products and services ranging from skincare and massage tools to cutting-edge technology like infrared saunas and pod equipment. 2. Education TracksEvents like the International Esthetics, Cosmetics & Spa Conference (IECSC) provide comprehensive education tracks covering business, skincare, wellness, and spa management. 3. Networking EventsFrom casual mixers to formal dinners, many events include dedicated time for networking, allowing attendees to connect in a more relaxed setting. 4. Hands-On DemosExperience the latest products and services firsthand, whether it’s testing a new massage tool or trying out a state-of-the-art treatment chair. 5. Keynote SpeakersBe inspired by industry thought leaders and innovators sharing their insights and strategies for success. Spotlight on Must-Attend Events 1. International Esthetics, Cosmetics & Spa Conference (IECSC)The IECSC is a must-attend event for professionals in the spa and wellness industry. With multiple shows across the United States, it’s a hub for learning, networking, and discovering the latest innovations. 2. SPATEC North AmericaSPATEC (spatecna.com) takes a unique approach by combining one-on-one meetings between buyers and suppliers with networking activities. This intimate format ensures meaningful connections and productive conversations. 3. Spa Industry Association Industry Events CalendarStay informed about all upcoming trade shows and events through our industry event calendar. This resource is continuously updated to help you plan your attendance and maximize your opportunities. Tips for Getting the Most Out of Trade Shows 1. Plan AheadReview the event agenda, map out the exhibitors you want to visit, and sign up for workshops or sessions in advance. 2. Bring Business CardsNetworking is key, and a simple business card can leave a lasting impression. 3. Stay ComfortableWear comfortable shoes and clothing. Trade shows often involve a lot of walking and standing. 4. Follow UpAfter the event, follow up with the connections you made. A quick email or message can solidify your new relationships. 5. Take NotesWhether it’s a great idea from a keynote speech or a new product demo, jotting down notes ensures you don’t forget valuable insights. Conclusion Attending trade shows and events is an investment in your professional growth and business success. From discovering new products to forging connections with like-minded professionals, the benefits are endless. Start planning your event calendar today by exploring upcoming opportunities on our industry event calendar. Don’t miss your chance to be at the forefront of the day spa, medical spa, massage, and wellness industries! – [...] Read more...
When it comes to running a successful spa or clinic, the right equipment plays a pivotal role in defining the client experience, enhancing staff efficiency, and ensuring the overall profitability of your business. Whether you’re upgrading your space or launching a new location, investing in high-quality, durable, and client-centric tools is a must. In this guide, we’ll explore essential equipment categories and provide educational insights to help you make informed decisions, with brief highlights of industry-leading brands and tips for driving revenue. Massage Tables: The Foundation of Spa Comfort Massage tables are the cornerstone of any spa or clinic. The right table ensures client comfort, supports therapists’ ergonomics, and reflects the quality of your services. Look for features like adjustable height, ergonomic support, and durable materials. Consider options with quiet motors and customizable finishes to match your spa’s aesthetic. Revenue Tip: Premium massage tables allow you to offer specialty services like hot stone massage or prenatal treatments, enabling you to charge higher prices. Consider promoting “luxury” or “specialized” sessions that justify premium pricing. Highlight: Brands like Living Earth Crafts offer eco-friendly materials and customizable designs, setting a high standard for comfort and sustainability. Infrared Saunas: A Wellness Game-Changer Infrared therapy is gaining traction in the wellness industry, offering benefits like detoxification, improved circulation, and muscle recovery. Incorporating an infrared sauna into your spa can elevate your services and attract a health-conscious clientele. When selecting a sauna, prioritize safety features, energy efficiency, and ease of use. Revenue Tip: Offer infrared sauna sessions as stand-alone services or as part of wellness packages. Create memberships or bundle sauna sessions with other treatments to encourage repeat business. Highlight: Clearlight provides innovative and reliable designs that cater to a range of wellness needs, making them a trusted choice in the industry. Technology for Communication and Customer Engagement Effective communication tools are essential for streamlining operations and enhancing client relationships. From appointment scheduling to gathering feedback, technology can improve efficiency and build trust with clients. Look for platforms that integrate seamlessly into your existing systems and provide features like messaging, online reviews, and automated reminders. Educational Insight: Technology can help medspas and wellness clinics thrive by improving customer communication at every stage of the client journey. Tools like automated messaging allow you to confirm appointments instantly, reducing no-shows and optimizing your schedule. Additionally, systems that collect and showcase reviews build trust, improving your online reputation and drawing in new clients. Having real-time chat options or SMS communication also ensures faster responses, catering to today’s tech-savvy clients. Revenue Tip: Use technology to upsell services through automated follow-ups or reminders about seasonal promotions. Encourage satisfied clients to leave reviews, boosting your online reputation and attracting new customers. Highlight: Podium’s platform is tailored for medspas and wellness businesses, offering solutions like instant messaging, review management, and appointment scheduling to help you create seamless and impactful client interactions. Heat Therapy and Wellness Accessories Heat therapy enhances relaxation, pain relief, and overall wellness, making it a valuable addition to your spa’s offerings. Heated mats, thermal blankets, and advanced wellness tools can elevate your services and provide clients with unique experiences. Look for products that combine innovation, ease of use, and proven therapeutic benefits. Pulsed Electromagnetic Field (PEMF) Technology: PEMF therapy uses low-frequency electromagnetic waves to stimulate cells and promote healing. It has been shown to reduce pain, improve circulation, and accelerate recovery from injuries. This technology is particularly appealing to clients seeking non-invasive wellness solutions. PEMF devices can be incorporated into a variety of treatments, such as massage, physical therapy, or standalone wellness sessions. Revenue Tip: Offer PEMF sessions as an add-on to other treatments or create premium packages centered around heat and electromagnetic therapy. Highlight the scientifically backed benefits in your marketing to attract clients interested in cutting-edge wellness options. Highlight: HealthyLine‘s best-in-class heated gemstone mats combine natural Far Infrared Therapy with advanced PEMF Technology to enhance physical, mental, and spiritual well-being. Explore their state-of-the-art solutions for spas and clinics. Key Factors to Consider When Choosing Spa Equipment Selecting the right equipment requires careful thought and planning. Here are a few key factors to consider: Durability and Quality: Ensure your equipment is built to withstand daily use and maintain performance over time. Client Comfort: Choose equipment designed with client satisfaction in mind. Customizability: Match equipment to your spa’s aesthetic and functionality needs. Return on Investment (ROI): Focus on tools that enhance client experiences and boost revenue. Building Your Spa’s Equipment Checklist Creating a checklist ensures you’re covering all the essentials. Here are some foundational items to consider: High-quality massage tables. Infrared sauna equipment. Communication and client engagement tools. Heat therapy and wellness accessories. By prioritizing quality and functionality, you’ll create a spa environment that stands out and delivers exceptional results. Conclusion The right equipment doesn’t just enhance the functionality of your spa or clinic; it elevates the overall client experience and strengthens your business’s reputation. By focusing on durability, comfort, and innovation, you’re setting your spa or clinic up for long-term success. Explore trusted brands and carefully assess your needs to find the perfect solutions for your business, and leverage your equipment to drive higher revenue and client satisfaction. – [...] Read more...
In the professional wellness and spa environment, comfort, flexibility, and durability go hand in hand. Whether you’re managing a busy day spa, a multi-unit franchise, or a thriving educational training center, the Earthlite® Ellora LX™ Multi-purpose Table with Replaceable Mattress offers an innovative, eco-conscious solution designed to keep pace with a high volume of treatments—without compromising on luxury or client satisfaction. Earthlite: Leading the Way in Quality and Innovation With decades of expertise behind its name, Earthlite has consistently set the standard for superior craftsmanship and sustainable design. The Ellora LX™ Multi-purpose Table continues this tradition, providing a long-lasting, adaptable platform that allows you to deliver exceptional care in every session. ADA Compliance for Inclusive Wellness Accessibility matters. The Ellora LX™ table is thoughtfully designed to meet ADA standards, ensuring clients of all mobility levels can comfortably enjoy their treatments. By offering an ADA-compliant solution, you’re taking an essential step toward making every client feel welcome, relaxed, and cared for. Luxurious Comfort in Every Session At the heart of the Ellora LX™ is the easily replaceable, premium-quality mattress. Crafted for plush comfort, it transforms every visit into an indulgent escape. Your clients will appreciate the sumptuous feel—whether they’re experiencing a rejuvenating massage, a restorative body treatment, or a specialized educational session. Commercial-Grade Durability You Can Trust High-volume spas and training facilities demand equipment that can stand up to constant use. Earthlite has engineered the Ellora LX™ table using commercial-grade materials to ensure lasting performance. Even after countless treatments, your table will continue to look and feel as inviting as the day it was set up. Replaceable Mattress: A Sustainable, Cost-Effective Approach A standout feature of this multi-purpose table is the easily replaceable mattress. Rather than investing in a new table when the surface begins to show wear, simply swap out the mattress. This approach offers multiple benefits: Reduced Waste: Extends the life of your equipment and lowers environmental impact. Cost Savings: No need to purchase a completely new table—just refresh the mattress. Minimal Downtime: Quick replacements mean you can maintain a fully operational treatment schedule without extended service interruptions. Perfect for Spas, Multi-Unit Franchises, and Schools No matter the scale or scope of your operation, the Ellora LX™ is designed to adapt. Its modular, easily replaceable mattress system is ideal for businesses looking to streamline maintenance and maximize treatment capacity. As you grow, your Ellora LX™ table grows with you, delivering consistent, high-quality performance year after year. Choose Earthlite for Your Next-Level Wellness Experience By selecting the Earthlite® Ellora LX™ Multi-purpose Table with Replaceable Mattress, you’re investing in top-tier quality, unparalleled comfort, and thoughtful sustainability. This combination ensures that every treatment you provide is an exceptional one—fostering loyalty among clients and helping you stand out in a competitive market. Ready to enhance your client experience, bolster your operational efficiency, and support a greener wellness practice? Discover the Ellora LX™ Multi-purpose Table with Replaceable Mattress from Earthlite and experience why professionals around the world trust Earthlite for their spa and wellness equipment needs. – [...] Read more...

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