The Global Wellness Summit (GWS) has announced that three leading experts in the field of beauty neuroscience will be keynote speakers at the conference on October 9-11, 2017 in Palm Beach, Florida. Among the speakers will be Anjan Chatterjee, M.D.; Nancy Etcoff, Ph.D.; and Lisa Ishii M.D..
Marketing and Perception
During his keynote presentation, Anjan Chatterjee, M.D., will be presenting a two-part research project entitled “Beauty2Wellness.” This study will delve into which marketing terms and concepts resonated the most with consumers. Additionally, the study will analyze whether biases against people with facial disfigurement occur implicitly.