As the COVID-19 pandemic rages on, more and more salons and spas around the country are closing, either by choice to prevent spread or by government order. Yet, even if your doors are closed, rent is still due, and bills need to be paid. How do you keep revenue coming in when you can’t provide services? Retail.
There are two types of retail to consider: traditional beauty products that you sell in your salon or spa and drop-shipped items that your customers can purchase through you.
Traditional retail
Selling product goes hand-in-hand with salons and spas—you want your customers to have the very best items to use to keep their skin healthy, their hair shiny, and their self-esteem high. Don’t end that relationship with your customers just because your business is closed! While you may be used to selling products to your customers when they visit your business, you can sell products to them remotely through an online store in your software.
