Fifteen years ago she started India’s first spa magazine when the concept of spa and wellness was in a nascent stage. And today, the name Parineeta Sethi is counted amongst the known wellness experts. Sethi has organised a Fit & Fab show, a session on Wellness and fitness industry at Shangri-La’s- Eros Hotel, today.Sethi was always a wellness buff and knew that wellness as an industry will grow exponentially. “World over spas were becoming a rage, but in India they were just about coming up.
So, I thought why not work on an industry which is at a nascent stage but will definitely grow and also contribute my bit to the industry and work towards helping it grow. And see how it has grown! I feel it’s always better to be the first mover,” says Sethi.“When I started out, it was considered a luxury, only urban women were interested in it and it was the older, over 35-year-old women, who focused on their wellness. But today it is no longer a luxury rather it has percolated to the smaller cities.
Men are as interested in spas and wellness as are women. The younger people are adopting it into their lifestyle. Wellness today is all pervasive,” she adds.The exponential growth story of the Indian wellness industry can be understood better with these facts presented by a report by FICCI and EY, which states that the industry was estimated at close to `85,000 crores in the financial year 2014-15, is set to achieve about `1.5 trillion by FY20.