CEO, InSPAration Management
Dori has contributed to the success of spa companies worldwide. Dori’s passion is developing innovative, effective educational programs and business strategies leading to exponential growth and profits. Her Spa Business Success Library and Leadership seminars are delivered in a clear and concise manner providing spa and salon leaders with implementation blueprints to insuring success. Dori is a published author, her articles and insights are featured in national and international trade publications and you can find her book Spa Business Secrets to Increase Profits on Amazon.
EASY-TO-IMPLEMENT SYSTEM TO INCREASE RETAIL SALES
10:00 AM to 11:15 AM
If you are a spa owner who is missing out on profiting from retail sales and upgrade opportunities, you need to attend this session. Stop losing money and discover: 1. An effective systematic approach to increase retail sales and profits. 2. A performance-based compensation model to motivate your team and ensure they recommend on a consistent basis. 3. Training, performance measures, and consequences to help you manage your team and turn them into a high-performance team. Retail sales should be a big part of your revenue and profits. Now is the time to implement this content and make a big difference in your business. This session is ideal for team leaders and owners, doctors and entrepreneurs. It’s not for team members. Bonus: Attend and receive access to one CoachMe Membership module FREE (A value of $149).
INNOVATIVE MARKETING ON A SHOESTRING BUDGET
Do you want to increase your spa traffic and lead more people to purchase and repurchase your treatments and products? If so, attend this session and discover the latest and most innovative way to market your business economically. Learn how to use:
• Video and optimize your YouTube channel
• Landing pages to increase conversion rate and sales
• Facebook ads to increase likes and revenue
• Your e-zine to promote your specials and build stronger relations.
Marketing platforms are constantly changing and you must change with it or you’ll be left behind. Implement these strategies to gain a competitive advantage and increase traffic and profits. This session is ideal for team leaders, owners, doctors and entrepreneurs. It’s not for team members. Bonus: Attend and receive access to one CoachMe Gold Module (a value of $149).
Spa Business & Wellness
Spa Business & Wellness is a part of the Spa Business Conference, which is available as a one or two day ticket. These classes are designed for the spa owner/director/manager, sales & marketing professional, office administrator, esthetician, medical esthetician, practice manager, doctor, nurse and PA looking for advice, inspiration and insight to grow their business.
