Raise your hand if you take your makeup off at 3 p.m. to properly care for your skin. No hands? That’s because we’ve never been able to do it without disrupting our makeup. Until now. SKIN UP + Italian Hydrating Elixirs fill the “vuoto cosmetico” (the “cosmetic void” between AM & PM skincare) for radiantly hydrated skin – anytime, anywhere – while extending the wear and luminosity of makeup.