Today’s Mover and Shaker is Masktini founder Olga Parno.

Despite her successful Wall Street career—or perhaps because of it—Masktini founder Olga Parno struggled with extreme skin sensitivities. Trying product after bland, milky product, she found herself trapped in a painful cycle of irritation and breakouts. Makeup only aggravated the problem, and she no longer felt comfortable in her own skin.

Olga was frustrated with the clinical experience of most sensitive skin products—so she took matters into her own hands. Working closely with a multi-disciplinary team of skincare experts, she developed four gentle, results-oriented masks designed to help even the most reactive skin achieve complexion perfection. Inspired by the simple pleasures of enjoying an artisan cocktail with girlfriends at the end of a hectic day, she decided to call the product “Masktini.”

But she also believed that Masktini’s personality should mirror the women who use it—which means that like you, our products defy definition, resist limits and contain multitudes. So, although Masktini is designed to deliver serious skincare, the experience of using it is anything but. Within the shelfie-ready packaging, four unique multi-sensory escapes await. In short, the luxurious Masktini self-care experience is every bit as beautiful as its radiant results.

Tell us what you have learned in this business: ” I have realized how important, more than ever, self-care/ spa/ any kind of nurturing has become. We live in very fast-paced stressful times when everything is due yesterday. This takes a heavy toll on our customers’ health and well-being. In part, product development is driven by customers’ lifestyles and needs. Delivering clean high-quality formulations is always important. Simplifying skincare regimen, reducing SKUs, making it more streamlined and customizable is a strong trend we see today and tomorrow. “

Learn more about Olga and Masktini at: https://masktini.com/pages/about

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