America’s First Skin Care Company Enlists Top Industry Expert to Launch Patent-pending Technology in the Professional Spa & Medical Markets
BRONXVILLE, N.Y. (Sept. 26, 2017) F.C. Sturtevant, America’s first skin care company, announced that spa industry veteran Melanie Edwards was named Director of Professional and Spa Products Division. Edwards will be leveraging her 25 years of industry experience to launch F.C. Sturtevant’s revolutionary skin care line, Columbia Probiotics, in the spa and medical markets. Columbia Probiotics has received national recognition as the first probiotic complex for topical use. The Professional Products Division includes the Columbia Probiotic Skin Care line, as well as proprietary moisturizers and creams.
“I am very excited to be leading the Columbia Skincare Division of F.C. Sturtevant Company. The emphasis on quality product development and commitment to comprehensive brand support and product training is best in class,” says Edwards. “Columbia Probiotics patent-pending technology is the world’s first strain-specific probiotics created for topical usage. These clinically-proven, multi-functional products for all skin types fill a need that currently does not exist in the spa market.”
Edwards dynamic and diverse experience includes executive management, sales and marketing, training and education, brand development, strategic planning and retail strategies. A licensed esthetician, she excels in product and menu development and is currently developing treatment protocols for Columbia Probiotics signature facials. Former positions include National Director of Spa for Equinox, Senior VP of Spa Development for Puig Prestige Beauty, VP of Spa Development for Decleor USA & Carita USA and board member of the International Spa Association.
“Having the opportunity to bring in such an experienced leader allows us to maintain our position as a global leader in product development while introducing unique and innovative skin care products,” says Gunnar Wilmot, the Company’s Chief Marketing Officer. “With an emphasis on the introduction of new technologies and ingredients, we look to continue to expand our position in the spa and wellness marketplace. With Melanie’s guidance, we will be introducing several new products in the next eight months.”
About The F.C. Sturtevant Company
As America’s first skin care company, F.C. Sturtevant has been manufacturing the Columbia brand since 1871. Our unique products, formulated with natural ingredients, are clinically proven to improve skin’s health and appearance. Columbia Skincare was born out of Francis Crayton Sturtevant’s life work to create medicines to treat infection and belief that fighting infection while preserving “good” bacteria is necessary to balance the body’s ecosystem.
About Columbia Probiotics
Columbia Probiotics is the first strain specific probiotic skin care company developed exclusively for topical use. Probiotic Complex is a patent-pending blend of probiotics (“good bacteria”), plant stem cells and peptides clinically-proven to enhance the skin’s natural ability to renew itself. Cell regeneration is one of the most important biological factors in minimizing the effects of aging on skin. Our probiotic ingredients work harmoniously with the body’s endocrine, lymphatic, circulatory, integumentary and immune systems, contributing to overall skin health. Columbia Probiotics is available through professional spa and medical outlets as well as www.columbiaprobiotics.com.
