Text marketing provides a simple and easy way for you to stay in touch with your customers and is a very effective method of marketing to potential clients. Text marketing lets you text a group of clients all at once, without anyone seeing the phone numbers of anyone else and without using your own personal phone number. Nosend group texts you will also have the ability to send a text message to an individual reminding them about an upcoming appointment or telling them about an opening in your schedule. Let’s take a look at the top 3 reasons day spas use text marketing.

Day Spa Promotions and Discounts in a Text Message

Mobile marketing is the fastest and easiest way to reach your clientele. Recent statistics from USShortCodes.com show that 9 out of 10 American adults own a cell phone and 8 in 10 use texting applications on their cellular device. A study by SinglePoint and mobileSQUARED found that 90% of all text messages are read within 3 minutes and that 99% of all text messages are opened. Because text message marketing is completely opt-in based, meaning each person has to request to receive your messages, you know that your promotion, special, or discount is going to be seen almost immediately by people that are interested in your product or service. There is no other medium that allows you to penetrate a targeted market more directly. Send out weekly or monthly special offers, information about special classes, or even slow day specials for a percentage off a specific service, good only for that day.

Send Appointment Reminders and Schedule Openings via Text

How many clients miss an appointment because they forgot they had one scheduled? The best and fastest way to remind your clients about an appointment is to send them a text message. A quick text saying “You have an appointment for a massage by Kelly Thursday at 3:00, please call the spa if you need to reschedule” can drastically reduce the number of no-shows and the money that is being lost by these missed appointments. If you have a technician that is always booked and a list of people waiting to get in, you can easily send out a quick sms message letting those clients know when the technician has an opening and fill the slot within minutes. This text message can also include important tips or reminds, “Make sure to shave the treatment area before your laser hair removal appointment tomorrow at noon”. Or send a reminder about a treatment that needs to be scheduled, “It’s been two weeks since your last spray tan, make an appointment today to keep your tan fresh all year long”.

Use Text Marketing to Engage with Your Day Spa Customers

There are a number of ways to engage with your clients and make them feel like they are valuable and important. Use your www.txt180.com text message marketing system to run a poll, contest, or to do a giveaway. All of these options are a great way to increase the number of opt-ins and build your sms marketing contact list. Send out special beauty tips or treatment reminders to specific client groups. You don’t want to send so many text messages that it becomes annoying but keeping your customers engaged will ensure they feel welcome and look forward to the time they spend at your spa.


Matt Kay

Matt Kay


About TXT180.com

TXT180.com was founded by Matt K. in 2010. TXT180 provides a low-cost, self-service platform that allows businesses of all sizes to take advantage of the power of text marketing. The web-based control panel makes it easy to create and schedule messages in a matter of minutes. TXT180 offers monthly plans ranging from 500 messages per month to several hundred thousand messages a month. Visit www.txt180.com for more information.