Woman relax and looking into the distance in infinity swimming pool on vacation


BANGKOK, THAILAND ­– January 23, 2020 – With the rise of wellness travel globally, spas are chartered for continuous future growth and marketability. In today’s hospitality market environment, spas are no longer seen as a “nice-to-have” complementary facility but are established as a core element of the guest experience that not only drives demand but matures as an untapped source of profits. 

Whether a spa is a cost or a revenue centre depends largely on how it is integrated into hotel marketing and whether it is actively managed to drive profitable performance. For a spa to achieve its potential as a tangible asset, operators have to be committed to marketing and integrating spa models into the core business, actively growing revenue drivers and keeping costs under control. 

In a new report, Horwath HTL Health and Wellness discusses what physical and operational attributes affect spa profitability and outlines effective strategies for achieving a stronger bottom-line performance in the long run. 

The full report can be downloaded here

About GOCO Hospitality

GOCO Hospitality is a pioneering consultancy, development and management company creating, designing and operating tomorrow’s spa and wellness hospitality concepts. From initial market research through to concept, design, and management, the company’s experienced research, creative and operational teams collaborate closely with clients to create innovative wellness solutions specially tailored to meet the demands of the location and target market.

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