TouchAmerica Advisory Board Predicts Trends for Next Generation Spa Equipment Development
Leading Manufacturer of Spa and Salon Equipment Collaborates with Industry Leaders to Define the Future of Innovate Wellness Spaces
Mebane, N.C. (June 4, 2015) – TouchAmerica<>, one of the leading US-based manufacturers of spa/salon furniture and equipment, is pleased to share insights from their inaugural Advisory Board meeting. The TouchAmerica Advisory Board consists of top spa operators and developers. The goal of the board is to envision creative solutions for spas, as well as lodging and residential spaces with a wellness component.
The Advisory Board identified the following trends as crucial to the development of future spa and salon equipment:

Taking Spa Outside of the Spa

According to Trends(r) in the Hotel Spa Industry by PKF Consulting USA, hotels and resorts guests are looking for spa and wellness experiences outside the four walls of the spa. Hotels in the future will take advantage of this desire and drive revenue elsewhere in the hotel by creating unique experiences centered around wellness.
“Our architectural firm is working on more wellness experiences outside the spa. This includes residences where the owners wants to replicate the spas they experience on their travels,” says Robert Henry. “We are also seeing a need for spa equipment and furniture that converts ‘dead’ space into revenue-producing space.”


The Advisory Board was in agreement that spa equipment must do “more with less.” Certain tables, chairs, carts and even retail displays should be compact and portable.
“I frequently run into space limitations when I am developing new projects,” says board member Alison Howland, principal of consultancies Spa Success and Well World Group. “When designing spa equipment for the future, manufacturers consider how pieces can be more condensed and portable.”

Mobile Check-in

Many of the Advisory members are seeing a change in the check-in experience. IPads and smart phones are replacing the large reception desk. Spas are offering self-serve options like check-in kiosks or more intimate greetings from agents walking around with headsets offering casual sit-downs.
“The last two years we have been designing space with no front desks. You come in and the front desk podiums are at the back, so you are entering a retail environment,” says Leon Alexander. “Successful spas must ‘monetize’ every square foot of the spa, and need retail displays and spa and salon furniture that supports revenue generation.”

Aging Population

The Advisory Board identified the need for spa equipment that caters to the needs of an aging population. Between 2012 and 2050, the US will experience considerable growth in its older population. In 2050, the population aged 65 and over is projected to nearly double.
“Spa equipment and furniture needs to be able to be adapted for the aging population,” says Eva Jensch. “With the growing baby boomer generation retiring, there is a huge opportunity in senior communities.”

“I’m finding a lot of lift-assist tables are being ordered,” says Cheryl Hartsough, account representative for The Industry Source. “The Breathe Zero Gravity Lounge from TouchAmerica is also ideal for relieving the aches and pains.”

About TouchAmerica

For more than 30 years, TouchAmerica<> has been developing and manufacturing innovative spa and salon equipment solutions at their North Carolina headquarters. The company has evolved from manufacturing massage tables, to developing a full range of spa and salon equipment, custom furniture, cabinetry and merchandising solutions. Collaborations with corporate partners such as Aveda, Hyatt International, Marilyn Monroe Spas and Starwood Hotels & Resorts Worldwide, have led to the introduction of innovative products such as the Breath Zero Gravity Lounge(tm).
As a member of the Green Spa Network, TouchAmerica is committed to creating environmentally-responsible spa and salon solutions and adhering to sustainable corporate practices.
*Headshots of Advisory Board members available upon request
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