During the past few months, we’ve had to adapt. Our monthly spa visit to unwind has become a spa night at home. Our meetups and group outings have turned into virtual events. During this transition, many people are looking for new ways to adapt their self-care...
On account of the growing consumer interest in wellness, the popularity of herbal teas has greatly increased. Herbal teas are available in a wide variety of tastes and flavors. Passed through ancient history as a key to good health, they contain various antioxidants...
2020, Q3 and Q4. We will muddle along and keep trying to open facilities regardless of a vaccine. Across the country there are up to 60% of facilities open (in some way or form) doing 25-75% of their normal business, at less profit as they figure out rent, cleaning...
Social media can be a powerful magnet for new customers. It can increase your visibility and help you create a better relationship with your clients. That is if you know how to write compelling content to attract users’ attention to your spa. If you want to scale up...
Facials are incredibly relaxing, and give you a self-confidence boost like no other once you’re done. That said, the secret to great results is choosing the right treatment for you. Working closely with your skin type and knowing what concerns you want to...
Market research today includes a sophisticated form of eavesdropping: Social media listening. This listening is an important way to keep a pulse on consumer online activity, but it is not at all a passive endeavor. All manner of monitoring, tracking, and analyzing...
Our mantra is Connect the Community, which is why membership in our associations has no charge for those actively practicing the pursuit of Wellness. Nationally and Internationally, all are welcome to join.
