One of the biggest challenges our spa and medspa clients face is determining how they can continue to increase sales and expand their client base. A great way to do this is by marketing your spa or medspa practice to larger groups, paying special attention to the importance of same day group packages. Opportunities like bridal, birthday or bachelorette parties and corporate incentive groups, provide an excellent opportunity to increase sales and reach potential new clients.
To grow this area of business, you need to understand that it’s not a cash-and-carry type of transaction. Instead, it involves lead generation through marketing activations targeted towards each of these unique markets and special training that teaches your staff how to convert leads into consultations.
It’s all about the lead capture. When the phone rings and it’s a potential new client, the front desk receptionist needs to be sure to capture all the appropriate information, this is especially true when working to book groups! Train your staff to ask for the following information:
- Name
- Phone number
- Email address
- Lead Source
- Type of group
Another important element needed to more readily close these types of groups is to offer promotional payment options. For larger groups, a transaction becomes more attractive when a client can conveniently fit the payments into their monthly budget.
Offering a payment solution such as CareCredit, a beauty, health, wellness and personal care credit card as an accepted payment option in your spas or medspas, makes it easier than ever for your clients to fit their spa and medspa services into their budgets.* With special promotional financing options, including no interest if paid in full within the promotional period** and convenient monthly payments clients will be more likely to move forward with group bookings, as well as individual bookings and return visits.
With large groups, such as bridal, bachelorette and birthday parties, this is especially important as it allows them to responsibly plan for larger same day purchases that may come with special occasions and other group events.
To learn more about accepting the CareCredit Credit Card
Visit CareCredit.com/SIA
About CareCredit: CareCredit is a beauty, health, wellness and personal care credit card dedicated to helping people get the care and treatments they want and need. For more than 30 years, CareCredit has helped millions of people by offering special financing options with convenient monthly payments. CareCredit is accepted at more than 210,000 locations for a wide variety of health and wellness procedures, treatments, products and services. CareCredit is a Synchrony solution. Synchrony is the largest issuer of private label credit cards in the U.S. based on purchase volume and receivables. Visit Care Credit to learn more.
*Subject to credit approval. Minimum payments required.
** No interest will be charged on the promotional purchase if you pay the promotional purchase amount in full within the 6, 12, 18, or 24 month promotional period. If you do not, interest will be charged on the promotional purchase from the purchase date. If your purchase qualifies for a 24-month promotional offer, fixed monthly payments are required equal to 4.1667% of initial promotional purchase amount until promotion is paid in full. The fixed monthly payment will be rounded up to the next highest whole dollar and may be higher than the minimum payment that would be required if the purchase was a non-promotional purchase. For all other promotional offers, the regular minimum monthly payment terms of the account will apply. Regular account terms apply to non-promotional purchases and, after promotion ends, to promotional balance, except the fixed monthly payment will apply until the promotion is paid in full. For new accounts, Purchase APR (interest rate) is 26.99%. Minimum Interest Charge is $2. Existing cardholders should see their credit card agreements for their applicable terms. Subject to credit approval.
